A well presented item is what, normally, catches the customer’s eye. This is all the more relevant in the case of baked products. Attractive packaging is, thus, essential for your business if you want the customers to turn into repeat buyers. Besides the quality and variety of your food its presentation, or branding and packaging, should be always professional. While your branding will allow customers to associate your products with the quality of the product, your packaging is what would initially attract the customer into picking it off the shelf for closer inspection.
There can, thus, be no doubt that packaging is of great importance in the final choice of the consumer because it involves appeal, convenience, and information, besides branding.
The importance of packaging of bakery products assumes greater significance when one realizes that these products are meant for use for a considerable period of duration from the day of its making. Bakery products are an important source of nutrients viz. energy, protein, iron, calcium and several vitamins. Commercial bread and biscuits contain around 7.5% to 7.8% protein respectively. Biscuits, which are easy to use during travel, or at home, because of its availability in a variety of pack sizes, are amongst the lowest cost processed food in the country when compared to other Indian sweets and salted snacks.
They also offer substantial energy. Thus biscuits have an important role to play as a diet supplement for both adults and children. It is no longer viewed as a luxury tea-time snack but an essential daily food component for an average Indian household.
This story is from the August - September 2019 edition of Bakery Review.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the August - September 2019 edition of Bakery Review.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
Culinary Odyssey with Star-Studded Chef's Table Event
UNOX, one of the leading Italian brands, designers, and manufacturers of commercial ovens, providing a solution for every sector in the food industry, has reaffirmed its commitment to culinary excellence in India with a spectacular Chef's Table event at Cafe Panama in Mumbai, where Chef Dev Singh Negi, the renowned chef of Cafe Panama, hosted the event. The UNOX Chef's Table event featured a remarkable menu crafted and prepared by six celebrated chefs, each wielding the unparalleled power of UNOX combi ovens.
Third Wave Coffee Introduces New Culinary Creations
Third Wave Coffee, a coffee first QSR chain introduced an all-new menu, an extensive selection of culinary delights, include an extensive array of gastronomic delights that span multiple sub-categories, ranging from bagels and sandwiches to wraps, toasties, pancakes, hummus and pita, desserts, and more-a delightful augmentation to their existing range of culinary creations.
Tough Challenges to Sweetness
In life success comes often with a price, and the fragrance of rose is often accompanied by thorns. Similarly, in bakeries sweetness arrives at the taste buds after chartering successfully through a series of operational challenges and worries. Behind the glamour and creativity of bakery industry often lie grinding hard work and thoughtful planning.
Say Cheese to Parmesan
Produced in and around Parma, Reggio Made from raw cow's milk, ParmigianoPEmilia, Modena and Bologna (all in Reggiano is made by mixing the morning Lombardia), Italy, Parmigiano-Reggiano, commonly known as Parmesan in English, is a hard, cooked, granular cheese.
Tiered for Celebrations
Inspired by the spire of a church and triggered by a baker's urgent need to express love, tiered cakes have gained currency over the years as they add extravaganza to an occasion
Whipping up the Cream
Whipped cream is used as an integral ingredient in a number of bakery items.
For Success in Bakery Business
The Indian bakery business is going through an impressive growth phase habits of people, bakery products have gained popularity among the masses of India.
Cocky Cookies
Cookies which come in a multitude of shapes, sizes, colours and flavours have been proving popular with consumers of all ages. And their popularity has risen over the last couple of years when the people were forced to work from home during the pandemic.
Mama Mia! Its Pizza Italiana!
Pizza, an international snack which has become extremely popular in India, is projected to exhibit a growth rate (CAGR) of 10.7% during 2023-2028. IMARC contributes this to the increasing adoption of Western dietary habits, the growing number of manufacturers financing promotional activities and the expansion of pizza chains. India is believed to have an insatiable appetite for pizzas.
NRI Chaiwala Expands in North India
NRI Chaiwala announced the expansion of its footprints in North India with the opening of its new outlets in Jaipur, Uttar Pradesh, Punjab, and Jammu.
