The increased exposure to global standards of living has drastically changed the way the Indian customer views luxury living.
With the increase in per capita income in urban spaces, the demand for luxury living spaces is also witnessing a noted increase. These homes tend to be in the plush locations of the city and attract the crème de la crème of society.
The expectations regarding luxury differ from person to person. With the increasing options in the luxury segment, the demands of the buyers are growing fast. Apart from exploring new locations, rooftops, advanced technological and security innovations, waste management, water utilisation, eco-friendly features, unique designs, dedicated dressing rooms, imported and hand painted art collections, exclusive libraries, community spaces like clubs, swimming pools, closed basketball courts and golf courses, the luxury segment is continuously evolving to reinvent itself. Due to the intense competition in the market, builders are trying to provide numerous luxury amenities and options to their customers.
This story is from the October 1 - 15, 2018 edition of BUSINESS ECONOMICS.
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This story is from the October 1 - 15, 2018 edition of BUSINESS ECONOMICS.
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