CATEGORIES

An Influencer for Every Industry
Entrepreneur

An Influencer for Every Industry

How can you become a leading voice in your space? Ask five people who did it, and transformed their careers in the process.

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4 mins  |
June 2022
How Many People Does It Take to Infuse a Marshmallow?
Entrepreneur

How Many People Does It Take to Infuse a Marshmallow?

Sometimes, the simplest problems are the most complicated to solve-but also the most worthwhile.

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2 mins  |
June 2022
Are You OK?
Entrepreneur

Are You OK?

Mental health has become a critical conversation, but how can leaders truly walk the walk? Here, six founders share experiences that showed them the way.

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3 mins  |
June 2022
Can We Build With Garbage?
Entrepreneur

Can We Build With Garbage?

That’s the big, eco-friendly idea behind ByFusion, which turns plastic waste into construction material.

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3 mins  |
April - May 2022
When to Pay for Experts
Entrepreneur

When to Pay for Experts

Lawyers, accountants, web developers, and other experts are important for your businessbut you may be spending too much on them.

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2 mins  |
June 2022
Need a Good Strategy? Get Emotional!
Entrepreneur

Need a Good Strategy? Get Emotional!

We often pretend that strategy is cold, hard, and based solely on data. But it's not. And we make better decisions when we embrace that.

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4 mins  |
June 2022
INSPIRATION IS TERRIFYING
Entrepreneur

INSPIRATION IS TERRIFYING

Doubt is part of any creator's process, but our revulsion to change and uncertainty runs deep. Research shows that to move past it, we must get comfortable with stepping into the void.

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9 mins  |
June 2022
Leading the Smart Appliance Revolution
Entrepreneur

Leading the Smart Appliance Revolution

Thermador and the future of kitchen tech.

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2 mins  |
June 2022
MAKE ROOM FOR USELESSNESS
Entrepreneur

MAKE ROOM FOR USELESSNESS

Entrepreneurs want to make useful things. But what if that holds us back from truly inspired ideas?

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4 mins  |
June 2022
Run the Right Experiments
Entrepreneur

Run the Right Experiments

Are you building the things your customers desire? It all starts by building a system of experimentation, says GoDaddy CEO Aman Bhutani.

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5 mins  |
June 2022
Tech Up for Summer Hours!
Entrepreneur

Tech Up for Summer Hours!

These smart designs let you work outside (hot coffee, no bugs), crank up the tunes, and hit the road!

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2 mins  |
June 2022
Entrepreneur

The $2 Billion Long Haul

KeepTruckin brought much-needed innovation to the trucking industry and achieved a valuation in the billions. But to keep growing, the company must rethink a core part of itself.

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10+ mins  |
April - May 2022
When Teams Create Themselves
Entrepreneur

When Teams Create Themselves

What happens when you allow employees to form their own teams and run their own projects? The answer: Innovation.

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5 mins  |
April - May 2022
How the Heck Do You Sell Scent Online?
Entrepreneur

How the Heck Do You Sell Scent Online?

Otherland cofounder Abigail Cook Stone got a ton of noes while nosing her way around the challenge.

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3 mins  |
April - May 2022
Make Your Time More Valuable
Entrepreneur

Make Your Time More Valuable

You don’t always need to hire to grow your business. But you do need to rethink what makes you competitive.

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2 mins  |
April - May 2022
Racing the Giants
Entrepreneur

Racing the Giants

The sneaker industry is crowded and dominated by the likes of Nike and Adidas. So how did a little Swiss brand called ON become the fastest-growing athletic shoe company in the U.S.? By breaking every rule.

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10+ mins  |
March 2022
THE AUDACIOUS HUSTLE
Entrepreneur

THE AUDACIOUS HUSTLE

What does it take to land the biggest clients? A'dentist to the stars' shares how she drilled her way in. (Warning: chutzpah required.)

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3 mins  |
Startups Spring 2022
WHERE THE BOOM IS REALLY BOOMING...
Entrepreneur

WHERE THE BOOM IS REALLY BOOMING...

Why is business so great for home improvement, chicken, health-and-wellness, and pet brands? The answer tells you a lot about where franchising is going next.

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10+ mins  |
Startups Spring 2022
WHO SUPPORTS YOU?
Entrepreneur

WHO SUPPORTS YOU?

Not everyone understands the life of an entrepreneur, and that may include your friends and family. Here's how to build a network that cares.

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3 mins  |
Startups Spring 2022
YOU MIGHT BE A BETTER FIT THAN YOU THINK
Entrepreneur

YOU MIGHT BE A BETTER FIT THAN YOU THINK

Does a cat-focused franchise only want cat lovers? No! Sometimes, people have the wrong idea about what makes a great franchisee-as these three brands can attest to.

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5 mins  |
Startups Spring 2022
WHO REALLY NEEDS YOU?
Entrepreneur

WHO REALLY NEEDS YOU?

When Justin Crowe came up with a new form for human ashes, he thought the concept would sell itself to consumers. But he hadn't figured out who his real customer was.

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2 mins  |
Startups Spring 2022
THE DUMBER, THE BETTER
Entrepreneur

THE DUMBER, THE BETTER

Want to stand out in a crowded market? The founder of ridiculous (and ridiculously successful) canned-water brand Liquid Death has a suggestion: Embrace crazy ideas.

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3 mins  |
Startups Spring 2022
WHAT IS MEANINGFUL WORK? (AN INVESTIGATION)
Entrepreneur

WHAT IS MEANINGFUL WORK? (AN INVESTIGATION)

Everyone says they want it. But nobody can agree on how to find it, provide it, or even define it. So we set out to try.

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10+ mins  |
Startups Spring 2022
MAKE ROOM FOR THE UNEXPECTED
Entrepreneur

MAKE ROOM FOR THE UNEXPECTED

This year, our greatest opportunities may be the ones we were never looking for.

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3 mins  |
Startups Spring 2022
HOW TO DO SOMETHING NOBODY HAS EVER DONE
Entrepreneur

HOW TO DO SOMETHING NOBODY HAS EVER DONE

Ankur Jain wanted to create a rewards program that helps people buy a home. Nothing like it existed. To become the first, he'd have to first fail over and over again.

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10+ mins  |
Startups Spring 2022
GO LOCAL WITH SOCIAL
Entrepreneur

GO LOCAL WITH SOCIAL

National social media campaigns may drive awareness, but hyper-local campaigns actually drive business. Franchisees shouldn't overlook that.

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2 mins  |
Startups Spring 2022
Starting Small Can Generate Big Buzz
Entrepreneur

Starting Small Can Generate Big Buzz

How do you build a community around your company? High-profile tech investor Andrew Chen has a counterintuitive answer: Don't take it to the masses-yet.

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6 mins  |
March 2022
How to Make a Scary Decision
Entrepreneur

How to Make a Scary Decision

Growth often requires doing something a little dangerous. Here, six entrepreneurs share the calculus behind their biggest risks.

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2 mins  |
March 2022
The Impasse Is the Path
Entrepreneur

The Impasse Is the Path

When you hit an obstacle that's out of your control, be transparent with your team and your customers. You may improve your business in ways that have nothing to do with the problem at hand.

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3 mins  |
March 2022
Where Will You Be in 10 Years?
Entrepreneur

Where Will You Be in 10 Years?

Here's how to figure it out and start working toward that future vision now.

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9 mins  |
March 2022