Three Tricks to Make Hard Decisions Easier

Entrepreneurs often face what feel like impossible or unknowable choices. Here are three decision-making tricks I relied upon as cofounder and CEO of Netflix-and that I still use today

When Animals Run the Business

FarmHouse Fresh makes organic, homegrown botanical skin care products. But at HQ, the team takes self-care to a whole new level.

When Letting Go Lets You Grow

These founders killed off their sacred cows and discovered whole new fields of opportunity.

Let Them Underestimate You

Building a billion-dollar brand has taught JESSICA SIMPSON that when people assume you're clueless, it only gives you more time to prove them wrong.

If They Like This, Will They Like That?

My company Kettle & Fire was selling broth like crazy. But when we tried to sell soup, we learned how hard product expansion can be.

Recovery Is Part of the Race

"Working long hours is part of what leads to burnout, but it’s not the whole picture. Enduring productivity is often about balancing intense output with periods of regeneration."

The Never-Ending Launch

"Entrepreneurship is a marathon with no finish line. Are you exhausted? Henry Rose founder Michelle Pfeiffer knows exactly how you feel."

How to Go Public While Taking Care of Your People

"Chieh Huang started an e-commerce company in his garage and took it public in eight years. At every step, he prioritized his workers. His dream is to show future generations a “different way to do business.”

What to Do With ‘No'

“Never take no for an answer,” people say. But is that really true? We asked six founders: How do you know when to keep pushing and when to move on?

My Secret Growth Hack

Before my startup launched a single product, I made an unlikely play to buy another company. That bet is still paying off today.

Jimmy Fallon, At Your Service

He spent years chasing a dream that wasn’t really his. But when the biggest opportunity of his career came knocking, he realized he had to find his “why,” or fail trying.

The Audacious Hustle

What does it take to land the biggest clients? A “dentist to the stars” shares how she drilled her way in. (Warning: chutzpah required.)

When to Launch Something Illegal

Some business ideas are good enough to change the law. But you may never know unless you build it first.

Yes, You Can Grow Too Fast

As a venture capitalist, I’ve seen how “blitzscaling” damages companies, people, and the planet. Now my money is on “responsible growth.”

5 Trends That Will Shape Franchising Forever

The pandemic set many changes in motion, from the brands that thrive to the people who are becoming new franchisees. Here are the shifts that will grow even stronger in 2022 and beyond.

Jim Cramer's Decree: No More Low-Hanging Fruit

The CNBC host says he’s bullish on entrepreneurs—because their creativity trumps any challenge.

Working From Home Is Just The Beginning

What does the future of work really look like? In their new book, journalists Anne Helen Petersen and Charlie Warzel argue that we’re at a moment of staggering potential—if we’re only willing to broaden our imaginations.

Two-Way Conversations Are the Future of Recruiting

To hire the right people for today and tomorrow, it’s time to stop asking candidates to prove why they’re right for the job.

Business Is Like Biology

Companies and living creatures grow in eerily similar ways. These lessons from nature can help you thrive—and avoid disruption.

Write Down Your Ideas!

Think your revelations aren’t worth reading? You’re wrong, says billionaire investor Ray Dalio. He says that you—and everyone else!—can learn a lot when you save and share your principles.

A One-Brand Kind of Guy

When we talk about loyalty, we usually think of customers. But this franchisee has operated various restaurant brands and seen the benefits of sticking with a single franchisor.

Mapping the Route to Success

The tourism industry is ready for a comeback, and travel agents are proving their worth like never before.

Lessons That Are Worth Billions

How did Michael Dell build one of the most valuable technology companies in the world? By being willing to try, fail, and learn.

WHAT'S UP? (AND WHAT'S DOWN?)

What’ll happen to the price of advertising? Will more female founders get funded? We had Good Judgment’s superforecasters answer these questions and more.

THE CRYSTAL SUPERBALL

Want to know the future? Meet an elite team of forecasters who have turned future-gazing into a science (and you can even steal a few of their tricks).

NOW WE'RE TALKING!

Mental health was once a taboo subject, but it’s becoming an increasingly good business—and a valuable service to those struggling silently. That’s why Selena Gomez, who has been open about her own mental health, is partnering with her mother, film and TV producer Mandy Teefey, and Daniella Pierson, founder of a favorite Gen Z newsletter, to launch a media company that changes the conversation.

How Many Ways Can You Spin an Idea?

One insight can produce many companies. My obsessive music habit as a teen has already driven three.

Making the First Sale

My sales career was almost cut short by my parents.

Livestream Selling is Here

Amazon, Facebook, Google, and TikTok are getting involved, VCs are investing, and brands are interested in a new retail spin that takes online shopping live. But an upstart company in Alabama is already living what may be the future of retail—and helping 6,000 small retailers see their business soar.

Turnaround Dad

After covering his son’s shift at a failing Pie Five Pizza, Steve Roberts decided to buy the place and fix it up—even though he had no business experience. It worked.