CATEGORIES

The Rule I Broke

What happens when you blow off the traditional wisdom of starting a business? Take it from these seven entrepreneurs who followed a new plan that worked even better.

9 mins read
Entrepreneur
Startups Summer 2019

Changing The Game

Many have tried to launch a new sports league. Few have succeeded. But that hasn’t discouraged lacrosse star Paul Rabil, who’s trying to revolutionize his sport—by competing against the league he once played for.

5 mins read
Entrepreneur
June 2019

How Do You Reboot A Brand?

What happens when you have a recognizable brand but a declining business? Here’s how Sun-Maid raisins’ new CEO tackles the challenge.

3 mins read
Entrepreneur
June 2019

Where Are The Women?

The number of female executives in cannabis is shrinking. Now the industry’s most powerful women are working to fix that.

9 mins read
Entrepreneur
June 2019

Michelle Pfeiffer: "Follow Your Own Rules"

Michelle Pfeiffer wanted the fragrance industry to change its ways. The fragrance industry said no. That’s when she discovered what it really means to be an entrepreneur: If you want something done, you do it yourself.

10+ mins read
Entrepreneur
June 2019

No Meetings? No Late Nights? No Work Insanity?

What if working long hours, living on Slack, and growing as fast as possible isn’t the best way to run a business? The founders of Basecamp are pretty sure they have the answer.

9 mins read
Entrepreneur
June 2019

Whom Do I Hire First?

I’m starting to hire, and, frankly, I need more help than I can afford. How do I prioritize what roles need to be filled?

3 mins read
Entrepreneur
June 2019

What VCs Want

Kirsten Green, the founder and managing partner of Forerunner Ventures— whose portfolio includes Glossier, Hims, and Away—details what makes her want to invest in a brand, today’s biggest opportunities, and how the tech world is about so much more than technology.

2 mins read
Entrepreneur
June 2019

Serving Double Duty

Kiesha Haggerty splits her time between life as an Oakland cop and as a Subway franchisee—but she’s found the two worlds to be surprisingly complementary.

2 mins read
Entrepreneur
June 2019

My Instant Hit Was A Total Failure

I had a great product. An immediate financial winner. But you know that gut feeling? Here’s what I found out. (Trust me, it was painful.)

3 mins read
Entrepreneur
June 2019

Learning To Fail

What can adult founders learn from fearless teenagers? Plenty.

3 mins read
Entrepreneur
June 2019

Fight For Your Vision

Melissa Butler knew her line of brightly colored lipsticks would be a hit—so when the beauty industry ignored and even rejected her, she kept moving forward.

3 mins read
Entrepreneur
June 2019

Audrey Gelman Building A Business That Nurtures Female-led Startups

Audrey Gelman, cofounder and CEO of the women-focused coworking space The Wing, talks about building a business that nurtures female-led startups.

4 mins read
Entrepreneur
Startups Spring 2019

A Company With Soaring Sales and Global Impact

What do four actors know about ending child hunger? Back in 2013, when they started their mission-driven company, This Saves Lives, not much. But today, thanks to an entrepreneurial can-do mindset, Ryan Devlin, Ravi Patel, Kristen Bell, and Todd Grinnell (from left) are leading a company with soaring sales—and global impact.

9 mins read
Entrepreneur
April - May 2019

Black Women Find A Way

When African American female founders are turned down by investors and banks (which is almost always), what do they do? They find incredibly innovative ways to use their skills and resilience to fund their businesses. Here's what they know.

9 mins read
Entrepreneur
April - May 2019

The Secret To Sales: Magical Thinking?

We’re told that business is rational and logical. But what if that’s wrong? Advertising executive Rory Sutherland, vice chairman of Ogilvy Group, argues that real success comes from defying everyone else’s logic.

9 mins read
Entrepreneur
April - May 2019

Former NBA Star AI Harrington Has A New Role: Cannabis Champ

Will major sports leagues ever embrace cannabis? Former NBA star Al Harrington believes so— and he’s actively making the case (and the plants).

3 mins read
Entrepreneur
April - May 2019

From Football Star To Franchisee

After retiring from the NFL, Jason Avant set out to build a new career in franchising that would bring him (and his customers) plenty of joy.

3 mins read
Entrepreneur
April - May 2019

Finding Profit In Waste

For centuries, innovative companies have found ways to repurpose other companies’ junk. Now blockchain enthusiasts say this process can become a lot more efficient—and open a new world of opportunity for entrepreneurs.

5 mins read
Entrepreneur
April - May 2019

6 Ways To Find Your Perfect Work-Life Balance

Unplugging from your business can feel like an impossible task. We asked six entrepreneurs: How do you create space and time away from work?

2 mins read
Entrepreneur
April - May 2019

The (Re)making Of Minted

Mariam Naficy had a vision for her company, Minted, the artists’ platform and marketplace. But the business took on a life of its own—teaching her that entrepreneurship, like design, requires a lot of iteration.

6 mins read
Entrepreneur
April - May 2019

Right Time/ Wrong Time

In business, timing is everything. But there’s no secret handbook that tells entrepreneurs exactly when to make big moves or decisions. (Too bad!) Instead, learn from those who’ve been there: Eight entrepreneurs dish about the best-timed decisions they’ve ever made, the worst-timed, and how to tell the difference.

9 mins read
Entrepreneur
April - May 2019

A Learning Process

Neha Gupta built her fast-growing college-application business, College Shortcuts, one step at a time. But she always led with her heart.

3 mins read
Entrepreneur
April - May 2019

Build The Brand First

Having a brilliant product or service isn’t enough. To capture today’s consumers, smart startups are first crafting a brand strategy—one that builds a forward-looking foundation for the company.

5 mins read
Entrepreneur
Startups Spring 2019

Imagine The Possibilities

When you think like an entrepreneur, you see everything around you differently.

3 mins read
Entrepreneur
Startups Spring 2019

Run Two Companies At Once!

Starting a business is hard enough. So why are some entrepreneurs launching two companies at the same time? Because it can be a great way to test ideas.

5 mins read
Entrepreneur
Startups Spring 2019

'How I Found My Business'

The internet seemed to destroy the once-booming travel agency industry. But the industry has evolved, and for one U.S. military veteran, it provided the perfect opportunity.

10 mins read
Entrepreneur
Startups Spring 2019

Yes,You You Can Do It All

Think you’re busy? Take a look at Guy Fieri’s calendar. Or the schedule of a U.S. Army general. Or a film producer. Or the CEO of a global organization. On the following pages, some of the busiest people on the planet explain how they get it all done.

10+ mins read
Entrepreneur
Startups Spring 2019

Make It Happen

A failing business can sometimes lead to a winning idea. It happened to this grooming products leader.

2 mins read
Entrepreneur
Startups Spring 2019

Partners In Marriage And Business

Husband-and-wife team Raj and Veenu Parkash knew how to run a business together. But when they became first-time franchisees with Lightbridge Academy, they realized they still had plenty of lessons to learn.

3 mins read
Entrepreneur
Startups Spring 2019