5 Social Media Mistakes Real Estate Agents Must Avoid

There is perhaps no greater marketing tool for agents these days than having a large presence on social media, but there is more to social media marketing than just opening an account and gaining followers.

24-Hour Touch-ups to Maximize Your List Price

Sometimes it takes a full-scale overhaul to prepare a house for market. Other times, only a series of small adjustments are required to make a listing's true potential shine.

MUHTASIN SADMAN

Muhtasin Sadman of Warren, Michigan, has launched a meteoric real estate career by building his business on a bedrock of statistical acumen, family values, and tireless dedication.

Easy Blog Topics for Your Real Estate Blog

Today, blogging looks a lot different than it did back in 2007, when the platform was just beginning to take off. Successful bloggers don't choose blog topics on a whim. They think strategically and develop pillar content that their target audience will come back to again and again.

JULIE CAPRON

Julie Capron is not just any agent-she's a proud owner of a rebranded brokerage: The Collective Home Group, with locations in both Buchanan, Michigan, and Granger, Indiana.

Reconsider Referral-Only When Planning for the Future

Many agents plan for the idea that working only on referral may not be sufficient during slower times of the year, in a down market, or when an agent needs to expanding into a new sector.

6 Things All Successful Negotiators Do

If you think about it, you've been negotiating your whole life. As a kid you negotiated constantly with your family, your teachers, and your classmates. If you're a parent, you're negotiating probably more than you ever have in your life. But it's one thing to negotiate staying up late on a school night, people oftentimes have trouble translating those real world negotiation skills into the business world. But the truth is there are a lot similarities.

3 Ways to Make Your Workspace Work for You

Productivity experts agree that a curated workspace positively impacts productivity and mood, but oftentimes we settle for bland desks and cubicles that lack personalized details or considerations for workflow.

There Goes the Neighborhood: How to List High When Neighbors are a Nuisance

Troublesome neighbors are a relatively common issue that agents come across.

4 Easy Ways to Redecorate Your Office that Will Boost Morale & Impress Clients

Your office is a battle-station of sorts. It’s where you field business, launch your communications, and make the magic of your enterprise happen on a daily basis.

CONNECT BEYOND REAL ESTATE to Attract Future Clients

What kind of content are you sharing on your blog, website, and social media? Does most of it have something to do with buying or selling a home? While sharing the latest market information or tips on how to qualify for a mortgage, or when someone should buy or sell is important and demonstrates your value as a REALTOR®, it shouldn’t be the only subject you cover.

Emotional Fluency: How to Communicate with Clients When Tensions are High

Managing emotions, expectations, and personalities are central to a successful real estate career.

Keeping in Touch HOW TO STAY IN YOUR CLIENTS LIVES FOR THE LONG HAUL

One sign of a great real estate agent is there long list of loyal client following.

6 Ways to Get Your Client to Trust You

The word “REALTOR®” can leave a sour taste in some people’s mouths.

Is Finding A Niche Market Right for You?

A lot of Realtors® take the ‘jack of all trades’ approach to their businesses, and some are extremely successful with doing it all and doing it well.

MIKE ZOULIAS

Meet Mike Zoulias, a dynamic and energetic REALTOR® whose journey into the world of real estate began in the most unexpected way.

My Crystal Ball: You CAN Predict You'll Be Successful Selling Real Estate

You can predict if you'll be successful in real estate. It's not what you think, either.

Playing the Real Estate Matchmaker Follow These 8 Dating Rules to Ensure You Match Your Client with the Perfect Home for Them

When you think a bit more about it, the ultimate goal of a real estate agent serving a client is really to match them up with the perfect house for them, almost the way a matchmaker tries to find two people that will fit well together as a couple.

5 Tips to Make New Hires a Long-lasting Success

Bringing a new employee into the mix is process commonly known as onboarding.

PAULINA SCHUBEL

Top Agent Paulina Schubel and her husband Justin of West USA Realty, serve buyers and sellers in Navajo and Apache counties in the beautiful White Mountains of Arizona.

7 Reasons Why Your Prospects Aren't Turning Into Clients

Real estate experts suggest prospecting daily so that your sales pipeline never runs dry.

There Goes the Neighborhood: How to List High When Neighbors are a Nuisance

Troublesome neighbors are a relatively common issue that agents come across.

3 Ways to Make Your Workspace Work for You

Productivity experts agree that a curated workspace positively impacts productivity and mood, but oftentimes we settle for bland desks and cubicles that lack personalized details or considerations for workflow.

MIKE CHECUGA

If you don’t want the truth, don’t ask Mike Checuga for his opinion. With his friendly manner, sense of humor, and blunt style, Mike is a classic Chicagoan in a city of people known for their straight talk, hard work, and solid Midwestern values.

24-Hour Touch-ups to Maximize Your List Price

Sometimes it takes a full-scale overhaul to prepare a house for market. Other times, only a series of small adjustments are required to make a listing's true potential shine.

TAMMY WORKMAN

Working as a solo agent, Tammy Workman is a Top Producer at John R. Wood Properties, serving the Fort Myers, Naples and surrounding areas since 2013.

Concierge Care: Services that Lure Clients and Transform Your Reputation

It’s a no-brainer: customer service is central to success in the real estate industry. While properties may be the product, this industry really revolves around people and the relationships you cultivate along the way.

ZACK JANIS

Zack Janis saves lives and helps make dreams come true. While he serves the city of Paris, Illinois, as a full-time Fire Captain, Zack got his start in real estate in 2015 working with rental properties.

Are You a Value-Added Agent?

I'll bet if I asked ten real estate agents, all ten would answer 'yes' to that question. Yet, when I ask agents how they are value-added, they say things like:

A Step-by-Step Guide to Converting Internet Leads to Real Life Sales

In the era of apps, instantaneous social platforms, and text messaging, it's little surprise that the modern homebuyer begins his or her search for real estate representation online.