BMW's Electric Future
Overdrive|January 2022
A brief first taste of BMW’s electric future explains why the first allotment of 50 cars is already sold out
Simran Rastogi

Type Dual electric motors, 76.6kWh battery (gross)

Max power 326PS

Max torque 630Nm

Gearbox Single-speed, AWD

Suspension (f/r) Double wishbone/five-link

Wheelbase 3,000mm

Kerb weight 2,365kg

LxWxH (mm) 4,953x1,967x1,695

Range 372-425km (WLTP)

+ Futuristic interiors, road presence, comfort

- Super polarising looks

There’s no point obsessing, or groaning, over the size and shape of BMW’s kidney grilles any longer — they’re large, make a statement one way or the other, and they’re here to stay. The one on the BMW iX? Especially so, considering it’s been treated with self-healing paint! And that’s especially fitting since it’s BMW’s first all-electric crossover, and the flag bearer of a BMW future that will be increasingly electric — the company hopes to capture half of all global electric car sales by 2030. Ambitious enough but if the BMW iX is any indication of how serious BMW are about that, it’s an ambition to take seriously. The iX is BMW’s technological flagship, built on their first bespoke EV architecture since the i3, and one that likely won’t be adapted going forward making it truly bespoke. It’s all been enough for BMW to sell out its first allotment of 50 cars for India soon after its launch. Is it really that good?

Styling

Like we said, the BMW iX is a bold (or controversial) take on BMW’s textbook strong face, wide hips, and altogether imposing stance, but then again new-age BMWs are nothing if not bold. There’s probably no better role model for the ‘Love it, or hate it’ adage, but it’s worth noting that the iX does look a lot better in person, where the scale of the design is really apparent. When it’s sat in front of you, it’s easier to believe the vision that Domagoj Dukec (BMW’s head of design since 2019) has for the brand, especially when he says that BMW’s younger customers want a bolder, fresher-looking BMW. The almost-impossibly slim headlights and tail lights certainly work for me, along with the pop-out door handles and frameless doors. The way it squats when viewed from the rear — that is one of the iX’s best angles — really makes its ‘monolithic’ design stand out.

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