Even if we don’t know the term, we’ve all seen badge engineering at work. Take a vehicle platform of one brand name, change it up a little, add new paint and a different badge and call it something else. Typically, it’s done within one large manufacturer that shares a platform among several brands. The Chevy Uplander minivan, for example, was sold as the Pontiac Montana, Buick Terraza and Saturn Relay. Back in the day, it was also done with tractors but in this case it highlighted the sad end of a storied tractor manufacturer.
James Cockshutt started in the ag business way back in 1870 by buying the rights to manufacture an American plow in Canada. The business grew and remained in the family with an expanded line of products. When the internal combustion engine age came in the early 1900s, Cockshutt jumped on the bandwagon by selling rebadged American tractors. They did so until after World War II, when they fielded all-news tractors designed and built in their own facility, the 1947 Cockshutt 30 being the first.
Several other all-new Cockshutts were introduced through the late ‘40s and into the early 1950s and continued the expansion. Regrettably, that expansion came at a time when the ag market was contracting. As a result, Cockshutt stock shares, which had been soaring, plummeted. In 1958, a mysterious group of corporate raiders bought up all the stock and took effective control of the company away from the Cockshutt family.
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INSIDE ADAM FOLTZ' 5.90 INDEX SECOND-GEN AFTERMATH
At only 4,100 pounds, Adam Foltz knows he doesn’t need crazy horsepower to be competitive in the 5.90 Index class, which is probably why he has fueling on the P-pump pulled all the way back and has focused more on dialing in the chassis lately. “With a small nitrous tweak we went from 6.50 to 5.80,” he told us. “But once we know it’s going to go straight every time, we’ll be shooting for low 1.2’s on the 60-foot (on the trans brake).”
A 1947 US MOTORS DIESEL GENERATOR ON A HISTORIC SHIP
WEEKEND ON THE EDGE 2020
2020 was the year of cancelled events. Nothing was what it was supposed to be with the ‘Rona running rampant everywhere.
COOL DOWN AND STOP IT
“THE MOUNTAIN DECIDES
The ninety-eighth running of The Broadmoor Pikes Peak International Hill Climb (PPIHC), also known as “The Race to the Clouds,” is an invitational automobile hill climb to the summit of Pikes Peak – America’s Mountain in Manitou, Colorado.
COMPLETE OIL CHANGES
REMOVING THE LAST TRAPPED QUART FROM THE DURAMAX, WITH PPE’S UPGRADED OIL PAN
FORD UNDERRATING THEIR 2020 SUPER DUTY?
MAKING A STATEMENT...
DERRICK BARNEY’S 1,400HP, 68RFE-SHIFTED ’11 MEGA CAB
TIM TUTTLE’S 1,500 HP CUMMINS RAM LIMITED PRO STOCK PULLER
BARN FIND GOLD!
1949 CLETRAC ADH
What links Thomas Was Alone to an ancient solo game?
READY FOR THE WILDS
THE SLYSTEEL SURVIVAL KUKRI IS MORE THAN JUST A BIG KNIFE
Racing Success Story
On the midst of what can technically be called a pretty bad year, it’s encouraging to see professional motorsports persevering, which in this year should be seen as a raging success. Initially many NASCAR and Indy Car events were canceled or rescheduled, but as the year has progressed, it seems that those organizations have gotten pretty clever in how to complete their schedule by combining events at the same track on the same weekend or running double-header races.
Order Out of Chaos
REVISING YOUR POETRY MANUSCRIPT
TURNS YOU EARN
APRIL 29, 2018 10:55 A.M. BORDERLINE TRAIL, POST CANYON HOOD RIVER, OREGON
Göbel High End Divin Marquis
Stitching History Together
MOVING FORWARD AS A GLOBAL COMMUNITY OF ARTISTS
Portrait Society of America’s International Portrait Competition represents some of today’s top artists from around the world.
NOT SO RANDOM ACTS: SCIENCE FINDS THAT BEING KIND PAYS OFF
Acts of kindness may not be that random after all. Science says being kind pays off.
Crowley's rugged ice-class ATB built to withstand Alaska's harsh climate
AVEOGAN | Crowley Maritime, Jacksonville, Fla.