E-commerce drives CV sales
Commercial Vehicle|March 2021
If the construction truck segments have shown traction lately on the back of the announcement of mega infrastructure projects by the government, in the post lockdown environment, it were the e-commerce segment trucks that drove sales at CV makers.

At Tata Motors, as much as seven to 10 per cent of M&HCV and I&LCV cargo sales during the current fiscal are claimed to have come from the e-commerce sector as compared to the previous year. Ashok Leyland too has seen a surge in e-commerce application CV sales in the current fiscal. There’s been a sigificant rub-off effect on CV sales as purchasing patterns and trends in the Covid environment saw a spike in e-commerce transactions, claim sources. They mention that as much as 25 per cent of sales in ICV and haulage segments of Ashok Leyland came from the e-commerce sector. Drawing attention to electric three-wheeler and mini-four wheeler startups as well as retrofittment specialists profiting from the e-commerce sector transportation requirements, sources inform that the respective sector has emerged as one of the big sectors for the transportation industry.

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