The ICOTY Is The mOsT presTIgIOus award in the Indian automotive industry and it is earned by the car that scores the largest number of points through a series of evaluations. JK Tyre have been crucial in the growth of ICOTY. Their constant support has allowed the award to gain the credibility and prominence it commands today. This year deloitte joined the table as the knowledge partner.
The 17th edition of the ICOTY was executed by senior journalists from leading automobile magazines across the country. The process of evaluation first formed in 2005 has evolved over the years and this time also the contenders were judged on the basis of customer-centered parameters including fuel efficiency, safety, value for money, comfort, styling, price, performance, practicality, technical innovation, value for money, and suitability.
This story is from the April 2022 edition of Car India.
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This story is from the April 2022 edition of Car India.
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