The Ogilvy office is a part of the WPP – Bay 99 campus which occupies spread across nine floors. The idea behind this massive project was to bring together 18 leading advertising and media agencies under one campus. Though each company is unique in its design, they come together as one entity. Designed by Contrast, the unique space was meant to create a network of communities that benefit by being a part of a larger business community.
ENVISIONING THE FUTURE OF WORKSPACE
Contrast, with its unique design process, held a session with the management to understand their vision for the brand, apart from briefing sessions with all the departments to understand their specific requirements. The design team then formulated a customised workplace strategy for Ogilvy. Keeping the future of the workplace in mind, they proposed a variety of work settings to cater to various activities as well as to break the monotony of a typical office. Several collaborative seats were provided to motivate staff, brainstorm, and come up with solutions together rather than doing it in isolation. The idea was to change the work approach from being management-focused to user/human-centric.
USER-ORIENTED OFFICE
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Radisson Blu - A Blissful Mélange Of Style And Serenity
The Radisson Blu Resort At Visakhapatnam By Upalghosh Associates Serves A Blissful Mélange Of Style And Serenity.
TWO PATHS ONE WAY
GOING BEHIND THE SCENES OF TWO OF INDIA’S MOST UNIQUE DESIGN PRACTICES THAT ARE DRIVEN WITH PASSION AND SHARED BELIEFS BUT TREAD DIFFERENT PATHS.
SMELLING GOOD
MERGING CLASSICAL DESIGN ELEMENTS WITH A MODERN LOOK AND FEEL, THIS PERFUME SHOWROOM IN DUBAI BY SDA ARCHITECTS BRINGS ABOUT A WHIFF OF FRESHNESS.
TRANSCENDING BOUNDARIES
MOHAN AND ASSOCIATES CREATES A PLAY OF INDOOR AND OUTDOOR, WARM TONES AND COOL ACCENTS, ALONGWITH DESIGN ELEMENTS THAT CASCADE ACROSS SURFACES AND BREAK BOUNDARIES IN ITS MEERUT OFFICE.
POETRY OF HUES
CHRISTENED ‘BEHIND THE BLUE DOOR’, A SPECTRUM OF COLOURS AND A HOST OF GEOMETRY UNFOLDS IN THIS HOME BY KEA DESIGN LABS.
TALKING URBAN DESIGN
THE CERAMIC ART AVENUE IN CHINA BY DAVID CHIPPERFIELD ARCHITECTS BERLIN PAYS HOMAGE TO THE ANCIENT PORCELAIN CAPITAL.
LIFT IT UP
THE LIFTS AND ELEVATORS SPACE IS ABUZZ WITH NEW LAUNCHES, TECHNOLOGICAL ADVANCES AND GREEN CONSIDERATIONS.
Retail talk
THE GLASS HEAVYWEIGHT SAINT GOBAIN HAS MADE INROADS INTO THE RETAIL SEGMENT, MUCH TO THE CHEER OF TODAY'S DISCERNING CONSUMERS.
LEAD BY LED
LIGHT EMITTING DIODE (LED) LIGHTS ARE CHANGING THE DIMENSIONS OF LIGHTINGS IN INTERIOR SPACES BOTH AESTHETICALLY AND ECOLOGICALLY.
IN CONVERSATION WITH ULRIKE EBERHARDT
SUMISHA GILOTRA SPEAKS TO THE LEAD ARCHITECT ON THE PROJECT, ULRIKE EBERHARDT, ASSOCIATE, DAVID CHIPPERFIELD ARCHITECTS BERLIN, WHO SHARES INSIGHTS ON THE PROJECT AND HER DESIGN SENSIBILITIES. BESIDES THIS STUNNING MASTERPLAN, SHE HAS LED PROMINENT PROJECTS, INCLUDING THE NEW MUSEUM FOLKWANG IN ESSEN AND THE RENOVATION AND EXTENSION OF THE STADTHÖFE IN HAMBURG. IN THIS CONVERSATION, SHE THROWS LIGHT ON THE CHALLENGES SHE FACED ON DESIGNING SUCH A SPACE IN CHINA IN THE MIDST OF THE PANDEMIC.
Do People Say You're Crazy? That's Good
We’re told that business is rational and logical. But what if that’s wrong? Advertising executive Rory Sutherland, vice chairman of Ogilvy Group, argues that real success comes from defying everyone else’s logic.
Ogilvy Group wins big at Campaign Asia's Agency of the Year Awards
Ogilvy Digital wins Silver, the highest accolade in the category Ogilvy Media wins Bronze for third consecutive year
Fight For Survival
Can humans resist the Martian invaders in the thrilling series finale?
Battlefield Earth
Robert Carlyle on the life-or-death war between humans and Martians