MAGIC IS IN THE AIR - UP NORTH

Straight out of the pages of an enchanted storybook, a new chapter has opened for Disney fans in the North.

- LAI S. REYES

The newly launched Disney Store at The Block, SM North EDSA invites guests to step into the worlds of their favorite characters — from Disney Princesses and the classic Mickey & Friends to Marvel Super Heroes and a galaxy far, far away.

Themed zones throughout the store transport fans straight into the heart of beloved stories. Whether you're dreaming of Rapunzel’s tower, assembling with the Avengers, or exploring the galaxy with Jedi and Sith, there’s something magical for every Disney fan.

“Disney Store by SM is designed to make Disney stories come alive,” shared Rose Marie Mamonluk Dylim, president of International Toyworld Inc., the company that brought the Disney Store to the Philippines. “For the first time locally, we’ve introduced displays of fan-favorite characters like Stitch, Rapunzel, and Iron Man to our Disney Store.”