Poging GOUD - Vrij
Zohran Mamdani built the greatest field operation by any political campaign in New York's history-by getting citizens to talk to each other.Can Democrats learn from his success? 'Unstoppable force' that drove victory
The Guardian Weekly
|November 14, 2025
A WEEK BEFORE ZOHRAN MAMDANI'S convention-shattering victory in the New York City mayoral election, members of his vast army of youthful volunteers were amply aware of what was at stake.
A group of 16 had assembled in the bohemian Hispanic neighbourhood of Bushwick in Brooklyn for one last push to heave the Democratic candidate over the line. Juuli, the field lead of the group who was coordinating that night's canvassing on behalf of the Mamdani campaign, was running through the key messages for voters on the doorstep. Emphasise the candidate's policy platform promising to make New York a more affordable city, she said.
And there was one other thing she wanted the volunteers to stress, which they wouldn't find in the official campaign script. "Remember to mention that he's the Democratic nominee for mayor of New York City, not just some social media guy." Last week, that social media guy pulled off one of the great upsets in American politics in the era of Donald Trump. He defeated the Democratic behemoth and former New York governor Andrew Cuomo, who was running as an independent, and the Republican Curtis Sliwa to become leader of the country's largest city and its first Muslim mayor.
An unashamed democratic socialist had won control of the capital of capitalism.
He did so having catalysed the larg est voter turnout in the city in more than half a century. And that in turn was in no small part achieved through his foot soldiers, who gathered nightly in Bushwick and in every pocket of New York to spread the word.By election night, that volunteer army had grown to more than 100,000, making it the greatest field operation by any political campaign in New York's history. Mamdani paid homage to it in his victory speech, lauding it as an "unstoppable force" that with every door knocked on and every hard-earned conversation had "eroded the cynicism that has come to define our politics".
This is the stuff of political legend.
Dit verhaal komt uit de November 14, 2025-editie van The Guardian Weekly.
Abonneer u op Magzter GOLD voor toegang tot duizenden zorgvuldig samengestelde premiumverhalen en meer dan 9000 tijdschriften en kranten.
Bent u al abonnee? Aanmelden
MEER VERHALEN VAN The Guardian Weekly
The Guardian Weekly
Heaven made
With a towering new album about female saints in 13 languages, Rosalía is pop's boldest star-and one of its most controversial
6 mins
November 14, 2025
The Guardian Weekly
How Milei's 'chainsaw' cuts have hit the most vulnerable
Argentinians are used to the large rubbish containers in Buenos Aires.
3 mins
November 14, 2025
The Guardian Weekly
"The Peace Corps volunteers were just doing small things. Not what really needed to be done'"
On school holidays, when he went back to his village, David began to notice unwashed young Americans hanging out with his friends and family.
10 mins
November 14, 2025
The Guardian Weekly
Bumpy ride
Epic western with a brilliant plot is let down by having one eye on literary immortality
3 mins
November 14, 2025
The Guardian Weekly
Smash it up: finding new ways to use up excess lasagne sheets
I've accidentally bought too many boxes of dried lasagne sheets. How can I use them up? Jemma, by email
2 mins
November 14, 2025
The Guardian Weekly
The best way to end this '6-7' obsession? Adults get on board
Don't tell your kids, but “6-7” is Dictionary.com’s “word of the year” for 2025.
3 mins
November 14, 2025
The Guardian Weekly
Net zero gains A Cop30 minus Trump is better than one with a US wrecking ball
For years, countries around the world pressed the US to engage with them in addressing the climate crisis and to show it was serious about taking action.
2 mins
November 14, 2025
The Guardian Weekly
'Matt's too sexy for my show'
As his scandalous novel The Death of Bunny Munro lands on our screens, Nick Cave and the show's star Matt Smith discuss Kylie, bad dads and child actors
5 mins
November 14, 2025
The Guardian Weekly
When the president is groped in public, women know who to blame
'Machismo in Mexico is so fucked up not even the president is safe,\" said Caterina Camastra, a professor and feminist, when I talked to her in Morelia, a city west of the Mexican capital last week.
3 mins
November 14, 2025
The Guardian Weekly
Zohran Mamdani built the greatest field operation by any political campaign in New York's history-by getting citizens to talk to each other.Can Democrats learn from his success? 'Unstoppable force' that drove victory
A WEEK BEFORE ZOHRAN MAMDANI'S convention-shattering victory in the New York City mayoral election, members of his vast army of youthful volunteers were amply aware of what was at stake.
8 mins
November 14, 2025
Listen
Translate
Change font size
