Harvest gathers pace in key states, wheat flour prices fall by ₹5-7 per kg

Wheat production during the 24-25 rabi season is estimated to reach a record 115.43mt

- Vijay C. Roy & Suneera Tandon

The fresh arrival of wheat from key producing states—Punjab, Haryana, Madhya Pradesh, Uttar Pradesh, Rajasthan and Gujarat—is beginning to ease the pressure on household budgets, with wheat flour (atta) prices declining sharply by ₹5-7 per kg.

The softening of prices, as per industry people, could not have come at a better time as policymakers intensify efforts to rein in food inflation.

Unbranded atta has seen the most visible price decline, while several branded atta players have reduced prices by ₹1.5-₹5 per kg. However, distributors say it may take a few more weeks for these cuts to fully reflect on retail shelves.