Wedding season, rural traction & SUVs drive Nov domestic PV sales

Market leader Maruti Suzuki India posted domestic PV wholesales of 1,41,312 units in November against 1,34,158 units in the year-ago month

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NEW DELHI: Leading automakers Maruti Suzuki India, Tata Motors and Toyota Kirloskar Motor on Sunday reported growth in their domestic passenger vehicle sales riding on ongoing wedding season demand, continued rural traction and strong offtake of SUVs.

On the other hand, newly-listed Hyundai Motor India Ltd (HMIL) registered a 2 per cent year-on-year decline in domestic sales to 48,246 units last month as against 49,451 units in the year-ago period.

Market leader Maruti Suzuki India posted domestic passenger vehicle (PV) wholesales of 1,41,312 units in November as compared with 1,34,158 units in the year-ago month, a growth of 5 per cent.

"Our November sales were driven by a variety of factors, including the ongoing wedding season demand, continued traction in the rural market, introduction of limited editions and the ongoing robust uptake for SUVs," Maruti Suzuki India Senior Executive Officer, Marketing and Sales Partho Banerjee said. The company's rural penetration increased to 48.7 per cent in November this year, which is 2.2 per cent higher than the same month last year, he added.