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Al startup links Gen Z to gig work
Business World Philippines
|October 15, 2025
SERBIZ, an artificial intelligence (AI)-native platform, seeks to help Gen Z and first-time earners find part-time work and earn extra income through AI-powered job matching.
Phone screen with rental items
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"Side hustling is already part of Filipino life, widely known as raket culture," the company said in a statement. "Many young Filipinos embrace raket as a way to earn extra income."
A 2024 study by consulting firm Deloitte Touche Tohmatsu Ltd. found that 45% of Gen Z workers have at least one part-time or side job, ranging from online services and retail work to freelance gigs and small-scale entrepreneurship.
The 2025 Fairwork Philippines Ratings report also estimated that more than 800,000 gig workers in the country are employed through ride-hailing and delivery apps.
Dit verhaal komt uit de October 15, 2025-editie van Business World Philippines.
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