Crafting Bharat—Season 2 Launches Its Tenth Episode With Amit Kumar Of Easebuzz

Amit Kumar, director and CTO of Easebuzz, on transforming the traditional financial services space, becoming a full stack technology platform for payments and finance, and how the company scaled from thousands to over a million transactions per day on AWS

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India has rapidly emerged as one of the world's fastest-growing fintech markets, ranked third in the number of fintech companies globally, and accounting for 14% of domestic startup funding. Fuelled by technology-driven innovation, this vibrant ecosystem has transformed traditional financial services—streamlining delivery, cutting costs, and elevating the customer experience.

Crafting Bharat—Season 2, powered by AWS Startups, an initiative by NewsReach, in association with VCCircle, and production partner—HTSmartcast, explores how startups are harnessing the power of the cloud to accelerate growth, optimize operations, and build solutions that will define the India of Tomorrow. This series is hosted by Gautam Srinivasan, currently consulting editor at CNBC (India), CNN-News18, Forbes India, and The Economic Times, who is well known for hosting a diverse range of TV and digital programmes.

Revolutionizing the financial operating systems for businesses through its full-stack payment solutions platform, Amit Kumar, director and CTO of Easebuzz, shares his insights about becoming a full-stack technology platform for payments and finance and how AWS is helping them scale.

What made your approach to resolving complex payment issues unique versus your competitors?