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Japanese auto seeks new ignition in tech, India
Mint Hyderabad
|November 01, 2025
Then, Nissan announced a refresh strategy—Re:Nissan—toregain itsmojoamid mounting losses and layoffs.
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On 13 May. it announced that it would cut 11,000 jobs and shut seven factories to survive falling sales in China and struggles in the US market.
Its chief executive, Ivan Espinosa, said during the same-day press briefing that the company is backing several refreshes ofits core models—such as Leaf EV, Ariya, along with the launch of its Patrol model in the Japanese market from 2027—to reinvigorate sales in key markets.
Thiscomesasthe company expects a $1.8 billion loss for 2025-26, primarily due to the impact of US tariffs.
Honda also suffered steep losses, nearly halvingits June-quarter profit to 244.17 billion yen. The management attributed the reversals to US tariffs, as America is one of its largest markets.
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