Prøve GULL - Gratis
DEAR READERS...
Reader's Digest India
|February 2024
To commemorate the 65th anniversary of the Indian edition of Reader's Digest, editors of this legacy publication share their stories of what it was like at the helm of one of the world's most widely read magazines from 1954, until today
-
In 1969, when I was 29 years old and had spent five years as an Assistant Editor of the Times of India, I applied to become the first Editor of the Indian Reader’s Digest (IRD)—and was selected from many candidates. After my selection, I had to spend a year in London with the British Reader’s Digest (BRD), getting to know how the Digest was brought out. My job was to ‘Indianize’ the IRD, just as many editions all over the world were already localizing their contents to an extent, with articles and jokes originating from that country itself.
During that training period with BRD, what struck me most was how RD ensured that everything they published was absolutely accurate. Even the jokes sent by readers were carefully checked for their originality. For that, there was a separate research department, which spared no effort or expense to ensure accuracy. Which is why a common refrain to end an argument in those days was, “But I saw it in the Reader’s Digest.” RD had great credibility, and was trusted by its readers—essential for a successful publication. The other unique nature of RD was the supremacy of the Editor. He or she did not report to the management, only to the International Editor (a Frenchman, Alain de Lyrot, at my time). That was how the Digest founder, Dewitt Wallace, an Editor himself, wanted it.

Denne historien er fra February 2024-utgaven av Reader's Digest India.
Abonner på Magzter GOLD for å få tilgang til tusenvis av kuraterte premiumhistorier og over 9000 magasiner og aviser.
Allerede abonnent? Logg på
FLERE HISTORIER FRA Reader's Digest India
Reader's Digest India
Ash and After
Amid the ruins and rhythms of our times, Anju Dodiya paints what remains—empathy, imagination, and quiet endurance
4 mins
November 2025
Reader's Digest India
Krishna (Spring in Kulu)
The Russian painter, writer, philosopher and public intellectual Nicholas Roerich (1874-1947) was one of those rare individuals for whom the often-misused word 'polymath' truly applied—his interests in and mastery over wildly disparate parts of the human experience was undeniable.
1 min
November 2025
Reader's Digest India
A Single Spark
When a woman caught on fire at a barbecue, Ralph Tölke acted immediately
3 mins
November 2025
Reader's Digest India
STAYING AHEAD OF SUPERBUGS
INFECTIOUS BACTERIA ARE BECOMING HARDER TO TREAT WITH ANTIBIOTICS, PUTTING MILLIONS OF PEOPLE AROUND THE WORLD AT RISK
8 mins
November 2025
Reader's Digest India
CRAFTED IN KOLHAPUR
FROM HANDCRAFTED CHAPPALS AND GOLD SAAJ TO FIERY CURRIES AND HOMESPUN KINDNESS—KOLHAPUR IS A CITY WHERE LEGACY IS STITCHED, MOULDED, AND SIMMERED INTO EVERYDAY LIFE
4 mins
November 2025
Reader's Digest India
REVERSING THE RISE
How smart habits, good food, and mindful living can help you take control of diabetes- one step at a time
3 mins
November 2025
Reader's Digest India
What Were You Inking?!?
Not everyone still loves their tattoos 20 years (or even 20 minutes) later
8 mins
November 2025
Reader's Digest India
The Power of Kindness
Former New Zealand Prime Minister Jacinda Ardern on mothers in positions of power and ...
3 mins
November 2025
Reader's Digest India
MAKE THE MOST OF YOUR FOOD
Save money and cut waste with these tips— from bulk buying to storing the right way
4 mins
November 2025
Reader's Digest India
MEXICO'S DAY OF THE DEAD - Beauty Beyond the Grave
Step into a country where life and death meet in parades, altars, flavours, and flowers—each region offering its own spellbinding tribute to the departed
4 mins
November 2025
Listen
Translate
Change font size

