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THE NEW AFC FURNITURE SOLUTIONS Rooted in purpose, ready for tomorrow

Commercial Design

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November 2025

How an Indian brand is reimagining the future of work with design, purpose, and sustainability

THE NEW AFC FURNITURE SOLUTIONS Rooted in purpose, ready for tomorrow

In a world where work is being redefined every day, AFC Furniture Solutions is writing a story of evolution, one that's not about changing who they are, but about sharpening who they've become.

This August, AFC unveiled its refreshed identity — clean, confident, and future-focused. It's not a makeover, but a moment of clarity. The new AFC stands for flexibility, sustainability, and human-centric design — values that will define the next decade of workspaces.

"The rebranding is a conscious declaration of who we are today and where we are going," says Maanoj Tomar, Founder of AFC System Pvt. Ltd. “We are not changing directions; we are refining our purpose. Thoughtful creativity can shift perspectives — not just how people see their space, but how they feel within it.”

The new logo and visual system mirror this renewed energy - modern yet grounded, bold yet balanced. Across every touchpoint, from floors to visual presentations, the refreshed identity reflects clarity of purpose and confidence in progress.

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