Why did you start Share.Market?
We started in 2016 with WealthBasket, the product. The number of people who opened demat accounts in India for the longest time was a very small market. After the discount broking era started and the complete digitisation of the KYC (know your customer) journey came into play, this easy online process gave power of attorney for moving securities. All of that set the foundation for people across India to open an account on the mobile or web without any physical touch points. That means that you can go to the remotest part of the country where people know about markets but don't have physical touch points. They can simply come on the app and open an account. Covid-19 became the catalyst in expanding the category. Today in 2024, we have reached a point where in the past two months we had the highest demat accounts opened in a month. The category is expanding.
この記事は Business Standard の May 10, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、8,500 以上の雑誌や新聞にアクセスしてください。
すでに購読者です ? サインイン
この記事は Business Standard の May 10, 2024 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、8,500 以上の雑誌や新聞にアクセスしてください。
すでに購読者です? サインイン
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