After being battered by the pandemic, it has been a record month for multiplex theatre operators. The Multiplex Association of India (MAI), the apex body for the industry, revealed that it has made ₹1,500 crore in box office revenues in March, its best performance in a month ever (the best earlier was ₹1,200 crore).
The final numbers for April are still being collated but they are expected to remain at the same level as March owing to pent-up demand. The industry believes it is now poised to hit box office revenues of ₹15,500 crore in FY23, beating its peak performance just before the pandemic in FY20.
Kamal Gianchandani, president of the association and also head of business strategy and planning for PVR Ltd, was pleased with the results. "With all screens open and no government restriction in capacity and with moviegoers coming back in huge numbers, this March has been a record year for the industry," he said.
この記事は Business Standard の May 19, 2022 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、8,500 以上の雑誌や新聞にアクセスしてください。
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この記事は Business Standard の May 19, 2022 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、8,500 以上の雑誌や新聞にアクセスしてください。
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