Today, it's a vibrant market where global brands find themselves competing with homegrown brands. It is expected that the market will become more organized and is likely to touch $106 billion by 2026.
However, women-owned businesses are still in the minority, and the hurdles faced by women who have embraced entrepreneurship are vast and often very different from those experienced by their male counterparts. For most women, they always have to wear more than just one hat, sometimes many. With multiple roles and the capacity to translate vision into reality, they are the captains who deal in hopes.
So who are these women who have defied odds? How did they start their journeys? What did it take them to succeed? What learning and changes have they introduced to scale or create their business or to add more value? What insightful understanding can they share with us or those who aspire to enter the market?
To present them to you, we have reached out to almost everyone in the industry to showcase the accomplishments of these top she bosses in India's vibrant fashion and lifestyle industry. Despite their hectic schedules, most of them were generous enough to share their inputs. As the industry is vast, all the profiles couldn't be featured in this issue. This edition is our sincere endeavor to celebrate and acknowledge their remarkable achievements.
AMISHA JAIN
Senior Vice-President & MD, South Asia-Middle East, Africa and Non-EU markets (SAMEA), Levi Strauss & Co.
Brief bio
I am a senior business leader with over 20+ years of experience across diverse industries. I am passionate about building sustainable and profitable businesses, supported by strong teams and have a proven track record of leading growth and transformation initiatives across multi-national and domestic brands.
Education profile
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LET'S MAKE FASHION PRODUCT GREAT AGAIN
A panel of experts comprising of top leaders debated the evolution and trajectory of the fashion retail industry in the last ten years - the decade of millennials and e-commerce...
COOL COLORS: Redefining Mid-Segment Fashion for Modern Men
Praveen Bafna, MD, Bafna Clothing Pvt Ltd, speaks on Cool Colorsâ growth since its inception and expansion plans in a freewheeling chat with IMAGES Business of Fashion
NOT JUST JEANS: KILLER Transforms into Edgy, YouthFocused Brand
Hemant Jain, MD, KKCL, says the brand will open 500 stores in India by the end of next year, along with expanding into the Middle East and Eastern Europe...
WESTSIDE More Than a Transactional Brand; It's a Lifestyle
Since its inception, Westside has grown beyond just fashion and has evolved into a much-loved family lifestyle brand...
MAS HOLDINGS: A Journey of Innovation and Expansion to a $2 Billion Valuation
With a presence spanning across 14 countries and manufacturing operations in 8, MAS Holdings serves as a pivotal partner to renowned brands worldwide, including industry titans like Nike, Victoriaâs Secret, and Lululemon.
ENHANCING INSTORE SHOPPING EXPERIENCE: The Role of Technology & Personalisation
Embracing technological innovations not only guarantees enhanced customer satisfaction but also fosters unwavering customer loyalty, thus paving the way for a thriving future for Indian retailers...
H&M Move Offers Functional 'Movewear' To Empower Individuals Of All Skill Levels: Yanira Ramirez Country Sales Manager, H&M India
In conversation with IMAGES Business of Fashion, Ramirez spoke about how H&M's activewear brand, H&M Move, aims to inspire global movement in a more sustainable manner...
DECATHLON Launches New Brand Identity, SustainabilityBased Business Model
Decathlon is adopting an ambitious global strategy, which encompasses an enhanced customer experience, a strong commitment to sustainability and an overall modernisation of the company...
Casualwear & Athleisure Markets in India WITNESS MASSIVE GROWTH SPURT
In the last few years, the market has witnessed a massive growth spurt driven by growing income levels, changing lifestyles, increasing casualisation among professionals, emergence of start-ups and the entry of foreign players
THE INDIAN ATHLEISURE MARKET: Redefining Comfort, Style & Performance
Athleisure, initially perceived as a simple combination of athletic and leisure wear, has evolved beyond its origins to become much more than just that. It's no longer just about comfort; it's a full-fledged fashion revolution...