It is said, ‘engaging with food is an art of engaging with the world’ .
For millennia, food is not only being regarded as a primary need for life but also as a manifestation of a given culture; as a common bond between people.
Over the millennia, our food has evolved in several ways, in terms of tastes, flavours and packaging. During the course of history, we have experienced that what we eat has often been governed by our religious traditions, and our societal ethos and trends. The evolving developments in the food & beverage industry also reflect the ongoing societal trends.
Trends in the food & beverage industry are continually changing to keep up with customers’ demands. Knowing these trends help the entrepreneurs to gauge people’s preferences in food at a given point of time or over a period of time, more accurately. These trends are also indicator of the continued evolution in our eating habits.
Take the case of post-modern digital India. We know many of today’s consumers in urban India have become extremely health conscious. This has compel led restaurants and food & beverage companies operating in the country to come up with healthy products and healthy menu. These days, ancient health and wellness beliefs which have stood the test of time are being brought back into practice, and Chefs and consumers are looking to rediscover traditional cooking methods.
Over the last few years, we have seen a wide range of food and drink trends reflecting changing attitudes towards health, community and the environment. 2017 has seen a brunch boom, trend towards Buddha bowls, and the unmistaken avocado craze. Buffets, food and wine pairings, bento boxes and street food with fusion are in demand.
この記事は Food & Beverage Business Review の February-March 2018 版に掲載されています。
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この記事は Food & Beverage Business Review の February-March 2018 版に掲載されています。
7 日間の Magzter GOLD 無料トライアルを開始して、何千もの厳選されたプレミアム ストーリー、9,000 以上の雑誌や新聞にアクセスしてください。
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