Whether it’s milk or wine, the future looks promising for trusted Australian products.
Consumer staples ... it almost evokes images of getting your flour measured out by the scoop at the corner store of old. The idea, of course, is to separate these companies from more optional purchases at the “discretionary retail” companies that we covered last month. Which it does. Sort of.
Within the official classification of consumer staples, we find the companies you’d expect: Woolworths (ASX: WOW), the newly relisted Coles (COL) and the grocery and liquor wholesaler Metcash (MTS), which you’d know more for its IGA franchise and its Cellarbrations, Duncan’s and Thirsty Camel brands (among others).
The ASX also counts winemaker and marketer Treasury Wine Estates (TWE) among this group, seemingly considering good Australian wine more of a staple need than a discretionary purchase. No comment. Ditto Blackmores (BKL) and Coca-Cola Amatil (CCL).
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