In the wake of their partnership announcement with the CK Birla Group, we sat down with Mr. Emmanuel Delay, Executive VP, India & Pacific, PSA Group, to learn more about PSA’s plans for the Indian market.
Could you tell us about your plans for India and when we’re likely to see Peugeot cars on the road in India?
The plan is quite clear. The first step in our strategy was to establish a partnership with the CK Birla Group. This partnership will allow us to manufacture power trains in India, as well as assemble vehicles. We also intend to start engineering work in India, following which we will develop two-to-three models that will be sold in India. The first launch would take place in 2020-2021.
Will you start with a top-down approach in terms of your product strategy?
We haven’t decided yet. As I mentioned, our first priority was to establish a partnership with someone we can trust. I’m sorry I can’t give you too much information on this, as it’s not finalized yet – we are still at the very early stages of designing new vehicles. But, yes, we will not start with a small A-segment car.
Even though your outlook towards the global market is quite aggressive, such as acquiring Opel & Vauxhall, and bidding for Proton, you outlook for India is quite cautious. Why is that?
ãã®èšäºã¯ autoX ã® April 2017 çã«æ²èŒãããŠããŸãã
7 æ¥éã® Magzter GOLD ç¡æãã©ã€ã¢ã«ãéå§ããŠãäœåãã®å³éžããããã¬ãã¢ã ã¹ããŒãªãŒã8,500 以äžã®éèªãæ°èã«ã¢ã¯ã»ã¹ããŠãã ããã
ãã§ã«è³Œèªè ã§ã ?  ãµã€ã³ã€ã³
ãã®èšäºã¯ autoX ã® April 2017 çã«æ²èŒãããŠããŸãã
7 æ¥éã® Magzter GOLD ç¡æãã©ã€ã¢ã«ãéå§ããŠãäœåãã®å³éžããããã¬ãã¢ã ã¹ããŒãªãŒã8,500 以äžã®éèªãæ°èã«ã¢ã¯ã»ã¹ããŠãã ããã
ãã§ã«è³Œèªè ã§ã? ãµã€ã³ã€ã³
Honor-able Mention
Aiming at users who like premium smartphone features at mid-range prices, the new Honor X9b promises to offer it all. However, can it truly deliver on these promises?
LIGHTS OUT
MotoGP 2024 kicks off in style as the usual stars and a rookie sensation shine under Qatar floodlights.
'I've Seen How Quickly Things Can Change'
Nick Cassidy of Jaguar TCS Racing discusses the level of competition that his team is facing in Season 10 of the FIA Formula E World Championship.
UNBEATBLE AGAIN!
The new season seems to unfold a familiar narrative Red Bull, led by Max Verstappen, all set to secure the championship once again.
Chilling Point
It's not every day you bid farewell to winter by frolicking in the snow. So, when the opportunity presented itself, we decided to master the art of chilling.
FULL THROTTLE
What happens when you put your foot down in a VW and refuse to lift it for 24 hours?
ICE BREAKER
If drifting an Audi on a frozen river in Lapland sounds exotic, well, that's because it is. Suffice to say, it's the most fun you can have with your clothes on - ALL your clothes!
DREAM DEBATE
GT3 RS or GT4 RS? Talk about first-world problems⊠but if youâre going to choose, you should be so lucky as to be in a position to decide between two of the most focussed driverâs cars ever made.
TEUTONIC COMBAT
BMW and Mercedes are once again trading punches - this time vying for supremacy in the realm of full-size luxury SUVs.
DRIVING IN STYLE
The updated Range Rover Velar offers a unique package-stylish, yet capable-but what do we think of it after spending a few days on the road with it?