Why cosymaxxing is the ultimate winter trend for comfort seekers

AFTER a long day, there’s nothing quite like slipping under a warm blanket and savouring a moment of peace.

- VUYILE MADWANTSI

This winter, a new trend is taking social media by storm — cosymaxxing, which encourages us to create comforting, relaxing environments anytime.

Rooted in self-soothing rituals, cosymaxxing is more than a fleeting TikTok trend - it’s a lifestyle choice that speaks to a deeper need for comfort and intentional living.

What is cosymaxxing?

At its core, this trend is about layering self-soothing activities that engage your senses and evoke feelings of warmth and tranquillity.

There’s no right or wrong way to do it, what matters is that you find joy in the little things. Picture this: you're wrapped in a soft blanket with a steaming cup of rooibos tea, a favourite book in hand, and the gentle glow of candlelight surrounding you. For many, these moments of comfort are a sanctuary amidst the chaos of daily life.

As Amanda White, a licensed professional counsellor, puts it, cosymaxxing represents a mindful rebellion against hustle culture and a return to intentional comfort-seeking.

It’s a call to prioritise our well-being and embrace the small rituals that bring us joy. The trend is gaining traction, especially during colder months when shorter days can dampen our spirits. However, its principles can be applied year-round.

Why cosymaxxing matters