Davao chili sauce brand eyes Manila factory

DAVAO-BASED chili sauce maker Ayana’s Siling Kinamayo is seeing stronger demand in Metro Manila as it boosts its participation in trade fairs and food expos in the National Capital Region.

- By Almira Louise S. Martinez Reporter

“In Manila, the demand is really high compared with the Davao region,” Edlun A. Ferrando, owner of Ayana’s Siling Kinamayo, told BusinessWorld in an interview, “In Davao City, we also supply to the malls, that’swhyit’sabit saturated.”

Mr. Ferrando credited the Department of Trade and Industry (DTI) for helping the brand enter the Manila market through free trade fair slots. “That’s the No. 1 source. People got to know our brand,andwe wereable to enter the market because of the trade fairs.”