Fit As A Fiddle

Shrradha Daswani Setalvad Is A Model For Whom Fitness Comes First. Bindu Gopal Rao Speaks To Her To Understand What She Does To Stay Fit And Motivate Others To Do So As Well.

- Bindu Gopal Rao

Born in Calcutta to Hiro and Neelu Daswani, Shrradha was the family's first granddaughter and having lived in a joint family, experienced Sindhi culture at its best. A quiet but observant child, she recollects that she was just 10 years old when during a post PE meditation class at her school, Loreto House, she felt she was flooded by light during Aum chanting. “Yoga was not known to us then and my school friends did not understand why a PE class needed to have chanting. My teacher immediately experienced my halo and my journey into spirituality was initiated then.”

Thereafter, Shrradha chose to pursue her education at a boarding school in Nainital and admits that the most path-breaking and defining years of her life were when she was at Sherwood College. “It established my sense of identity and all-round personality to be a leader after being appointed Head Girl.” Post this, she returned to Calcutta on her father’s behest to be with the family and work with him to grow his newly established export business to the UAE.

“Ironically, in the midst of my journey, life led me into the world of modelling and glamour. I was selected as one of the eastern zone finalists of India's First Cinthol Ford Supermodel Contest.” She also did some fashion shows in Calcutta. However, she had her heart set on doing more than that and went on to get her Masters in Marketing and Strategic Retail Management from Manchester Business School.