Photography
Smart Photography
Nikon firmware update
Nikon Tikon has released firmware version 3.00 for the Zf, bringing a major creative addition in the form of a new incamera Film Grain mode.
1 min |
November 2025
Smart Photography
7Artisans offers budget 35 mm lens
7 Artisans' AF 35mm 35mm f/1.8 lens offers budget-conscious full-frame photographers a sturdy, metal-built option with practical ergonomics.
1 min |
November 2025
Smart Photography
A compact, low-cost wide-angle prime for full-frame cameras!
Photography enthusiasts following the market will have noticed a tsunami of new lenses from China.
4 min |
November 2025
Smart Photography
Sony ZV-E10 II update
Sony's ZV-E10 II continues the brand's focus on creators, offering a new sensor, faster processing, and better connectivity with the Creators' Cloud platform. It retains its flip-out display, compact form, and userfriendly interface.
1 min |
November 2025
Smart Photography
Nikkor Z DX 16-50mm f/2.8 VR
Nikon's new NIKKOR Z DX 16-50mm f/2.8 VR lens fills a long-standing gap in its APS-C lineup with a constant-aperture zoom.
1 min |
November 2025
Smart Photography
Creative lens trends
Industry reports indicate a surge in creative lens designs from ultra-fast primes to extreme travel zooms as users seek distinctive visual styles. Brands like Sigma, Viltrox, and 7Artisans are releasing optics that prioritise bokeh, flare, and personality over clinical sharpness.
1 min |
November 2025
Smart Photography
Huawei Pura 80 Ultra camera
Huawei's Pura 80 Ultra, introduced in July 2025, continues the brand's push into high-end mobile photography.
1 min |
September 2025
Smart Photography
Sony FE 50-150mm F2 GM: A Wedding Photographer's Power Lens
Chintu Pathak, Sony India Brand Ambassador, is celebrated for his ability to craft powerful visual stories through wedding, fashion, and lifestyle photography. With a signature style that fuses emotion, elegance, and dynamic editorial influence, he continues to push creative boundaries, shaping moments into timeless works of art.
1 min |
September 2025
Smart Photography
Sony's CFexpress leap
Sony India has launched CFexpress 4.0 Type A memory cards alongside the MRW-G3 card reader, aimed at filmmakers and professional photographers.
1 min |
September 2025
Smart Photography
Ricoh GR III discontinued
Ricoh has officially ended production of its GR III compact camera, closing a popular chapter in its pocket-sized APS-C line.
1 min |
September 2025
Smart Photography
Lens options expand
Third-party lens makers are continuing to broaden choices for photographers and filmmakers.
1 min |
September 2025
Smart Photography
EISA Awards 2025-26
EISA, the Expert Imaging and Sound Association has revealed the winners of its 2025-2026 Awards and being the sole representative of EISA in India, Smart Photography is pleased to bring you the results in real-time.
9 min |
September 2025
Smart Photography
EssilorLuxottica eyes Nikon stake
Nikon shares rose 21 percent in late August after reports that EssilorLuxottica, the RayBan parent, is considering raising its holding in Nikon from about 9 percent to nearly 20. The move would deepen a longstanding partnership that began in 2000 with joint eyewear ventures.
1 min |
September 2025
Smart Photography
BenQ's PV3200U monitor
BenQ has refreshed its professional line with the PV3200U, a 32-inch 4K HDR monitor aimed at video editors and photographers. It features the firm's AQCOLOR technology for calibrated colour reproduction and includes builtin 2.1 speakers for improved audio monitoring.
1 min |
September 2025
Smart Photography
Sony's DOP Portraits series
Sony has rolled out DOP Portraits, a six-part video series featuring cinematographers from across the globe.
1 min |
September 2025
Smart Photography
OM System 50-200mm lens
OM Digital Solutions has begun teasing its latest telephoto zoom, the M.Zuiko Digital ED 50-200mm f/2.8 PRO.
1 min |
September 2025
Smart Photography
Google Pixel 10 camera upgrades
The Google Pixel 10 series, launched in August 2025, introduces significant improvements in mobile imaging.
1 min |
September 2025
Smart Photography
Viltrox joins L-Mount alliance
Viltrox will join the L-Mount Alliance on 1 September, becoming the tenth member since the mount was opened to partners at Photokina 2018. The move allows Viltrox to design native L-Mount products using Leica's standard, with full electronic communication and cross-system compatibility.
1 min |
September 2025
Smart Photography
Ricoh GR IV Unveiled
Ricoh Imaging has announced the highly anticipated Ricoh GR IV, set to launch in Autumn 2025, continuing the legacy of its acclaimed GR series.
1 min |
September 2025
Smart Photography
Nikon Z 24-70 mm f/2.8 S II
Nikon has quietly introduced the NIKKOR Z 24-70 mm f/2.8 S II, a second-generation version of its flagship standard zoom.
1 min |
September 2025
Smart Photography
Rumours grow for Nikon ZR
Speculation continues to build around a Nikon ZR, tipped to be a cinema-focused mirrorless system possibly drawing on RED’s video technology.
1 min |
September 2025
Smart Photography
Chinese lenses at P&E 2025
The China P&E 2025 exhibition will spotlight new Z-mount lenses from Chinese manufacturers, underlining the country’s growing role in global optics.
1 min |
September 2025
Smart Photography
Nikon Q1 results slip
Nikon's first-quarter results for the fiscal year ending March 2026 were a mixed bag.
1 min |
September 2025
Smart Photography
PUBLIC'S CHOICE MAESTRO CONTEST
Johan Cré, Belgium - Born in Brecht, Belgium, Johan Cré is a photographer and freelance HVAC engineer who combines technical consultancy and training with his work independent photography work. He began photographing as a hobby in 2005 and soon enrolled in the photography program at IKO Hoogstraten, where analogue photography immediately appealed to him. Further studies at KISP Ghent and workshops with inspiring photographers helped him refine his style.
1 min |
September 2025
Smart Photography
BenQ's designer monitor
BenQ officially released the PD2730S in May 2025-a 27-inch 5K monitor designed for creatives who demand pixel precision.
1 min |
July 2025
Smart Photography
Sony's sensor future
Reports in 2025 June suggest Sony may spin off its image sensor business into a separate company.
1 min |
July 2025
Smart Photography
Wide-angle collaboration
In a significant industry partnership, Schneider Kreuznach and LK Samyang announced a new 14-24mm f/2.8 FE autofocus lens for Sony E-mount users.
1 min |
July 2025
Smart Photography
Viltrox's portrait power
Viltrox launched the 85mm f/1.4 Pro lens in May 2025, targeting photographers who value speed, sharpness, and affordability.
1 min |
July 2025
Smart Photography
Sony's A7 refresh
Sony is rumoured to launch the A7 V in late 2025, replacing the A7 IV as the company's full-frame mirrorless workhorse.
1 min |
July 2025
Smart Photography
A compact powerhouse
We reviewed the newly launched OnePlus 13s (Green Silk, 12GB RAM, 512GB ROM) intended for the Indian market.
4 min |