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FROM CLOUD KITCHENS TO QSR GIANT: THE VISION POWERING REBEL FOODS AND WENDY'S INDIA

The Franchising World

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TILL DEC 2025

From pioneering cloud kitchens in India to scaling global QSR brands like Wendy's, Rebel Foods has consistently stayed ahead of the curve. Ankush Grover, Co-Founder and CEO, India and UAE, shares insights from a decade-long journey at the intersection of food, technology, and scale.

- Parina Sood

FROM CLOUD KITCHENS TO QSR GIANT: THE VISION POWERING REBEL FOODS AND WENDY'S INDIA

Tell us a bit about your professional/entrepreneurial journey.

• I joined Rebel Foods as the founding team member and the journey in the food industry has been driven by a passion for food and technology. At Rebel Foods, we've always believed in disrupting traditional food service models by leveraging cloud kitchens, technology, and data-driven insights. Over the years, we've expanded from a single brand to a multi-brand powerhouse, operating some of the most recognized food brands globally. Our goal has always been to create a scalable and efficient food ecosystem that delivers high-quality cuisine at speed and convenience.

When did you start Rebel Foods? How has the experience been so far?

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