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The Reason We Still Fall For This Effed-Up Love Myth

Cosmopolitan - South Africa

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December 2018

It sounds obvious, but you should date someone who makes you feel good about yourself. Yet all too often, women ignore off -colour remarks or actions from a man because he’s goodlooking, charming, funny or great in bed. Well, he can be all those things and still be a jerk. Does he listen to you? Does he respect your feelings? Or does he flirt with you on Friday, then ignore you on Saturday?

The Reason We Still Fall For This Effed-Up Love Myth

‘We’re trained to be attracted to meanness,’ says Whitney Wolfe Herd, who started the dating app Bumble to try to change this. ‘Watch any Disney show: the little boy is mean to the little girl because he has a crazy crush on her. Then he goes home and writes her love letters at night.’ Or consider the cliché fairy tale of a young woman falling for the beast because only her love can transform him into a prince.

‘The challenge is that what we tend to see first in a potential mate is confidence,’ says psychologist W Keith Campbell, coauthor of

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