In a world where mass layoffs and severe cost-cutting are not just normalised but also expected, Rahul Mishra is staunchly facing the opposite direction. His penchant for hand embroidery doesn't stem just from the aesthetic and cultural value of craft - he's always thinking of his artisans, first and foremost. Having previously only worked with handlooms, he began employing hand embroidery in his designs in 2012 after his entire vision changed upon understanding the power of hand embroidery, and the pace e of the process.
Hot off the heels of the double showcase of his 'We, The People' collection, first at Paris Haute Couture Week in July and more recently at India Couture Week, the designer says, "We're getting slower than ever before. What slowness does is that it enables us to employ more people through the process."
While this approach might seem counterintuitive to building a profitable business, Mishra makes it clear that there's no other way if we're to genuinely give crafts communities their due and take fashion in an ecologically responsible direction. The 2014 International Woolmark Prize winner admits that before the designs go into production, "My team and I have to do a lot of fast work to allow slowness to persist. The purpose follows the process."
Esta historia es de la edición August 2023 de Grazia India.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor ? Conectar
Esta historia es de la edición August 2023 de Grazia India.
Comience su prueba gratuita de Magzter GOLD de 7 días para acceder a miles de historias premium seleccionadas y a más de 8500 revistas y periódicos.
Ya eres suscriptor? Conectar
STRAIGHT-TALKING
Designer Urvashi Kaur writes about her commitment to a more inclusive and sustainable future of fashion built around her community
FANTASY & THE FAMILIAR
Author Leigh Bardugo on creating a believable world and writing fiction inspired by history
BELLE OF THE BALL
As the popular show is ready to release its third season, costume designer John Glaser and make-up artist Erika Okvist share their insights on bringing the characters of Bridgerton fo ife
IN TREATMENT
What mental health experts want you to know about therapy beyond CBT and, well, Instagram
MEDIEVAL TREASURES
Jaipur's new crown jewel, the Museum Of Minakari Heritage, is a tight little promise of pleasure
HEARD IT THROUGH THE GRAPEVINE
Key womenswear trends from the 1960s are doing the rounds on our feeds, and have even made it to our summer mood boards. We unpack the opposing forces shaping this redux
YOUR PERSONAL OASIS
If a well-deserved break is what you need, then this property is perfect for you
IN HER ELEMENT
If Elisabeth Moss didn’t already ho. an extensive filmography, he has now added a spy show into the mix as well. As Moss delves into the realm of action with FX’s The Veil, the actor reveals how she got under the skin of her character
EMBROIDERED TO PERFECTION
Ancient Indian myths and their modern reinterpretations reign supreme at the Venice Biennale this time
A SWEET SLICE OF GLAM
It’s the season of beaches, sunning, and summer plans and this resort ensures that your TLC and your parties are all under one roof