Increase New Patient Acquisition & Retention Ratios With Leadsquared
eHEALTH|May- June 2019 / Volume 14 - Issue 5

LeadSquared is a healthcare CRM, marketing automation and patient management solution. It has created a niche for itself and several healthcare service providers including Cloudnine, Practo, LifeCell, Apollo, Global Hospitals, OMNI Hospitals and many more which deal in various aspects of patient care, vouch for excellent work it is doing.

Increase New Patient Acquisition & Retention Ratios With Leadsquared

LeadSquared uses predictive patient insights and automaton to increase new patient acquisition and retention ratios. Call center teams, front offices, care managers, center heads, business development managers and the operations team of healthcare businesses leverage its solutions to enrich patients’ experience and doctor satisfaction.

With LeadSquared, you’ll never miss a single new patient inquiry. You can capture patient inquiries and appointment booking requests from your website, healthcare aggregators, paid ads (all digital and traditional channels) and more.

Inquiries via phone calls and center walk-ins can also be captured seamlessly. Application program interface (API) can be used to capture inquiries from patient portals, forms and other channels.

Automating repetitive tasks and processes help reduce new patient acquisition costs. Here are two examples of this:

You can sync appointments from the appointment scheduling app automatically into LeadSquared, making appointment planning easy for both the doctor and care manager.

You can map patients to doctors of their choice or the ones that best fit their requirements in terms of speciality, location, availability and many more. The distribution happens automatically as soon as the patient inquiry comes in, saving care managers’ precious time. It also ensures a faster patient response.

LeadSquared helps you increase new patient retention by ensuring a hasslefree experience on the appointment day. For example:

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