Following the unveiling of the Lexus Hoverboard in June 2015, the luxury automotive company is completing a full and final reveal of the project concluding a successful testing phase which took place in Cubelles, Barcelona. Mark Templin, Executive Vice President at Lexus International said, “Embarking on this project, we set out to push the boundaries of technology, design, and innovation to make the impossible possible. With this project we call ‘SLIDE’, we collaborated with partners who share our passion for creating enjoyment out of motion. Even through combining our technology and expertise, we discovered making a hoverboard isn’t an easy process. We’ve experienced the highs and lows and have overcome a few challenges, but through mutual determination, we have created a demonstration of our philosophy in design and technology to create Amazing in Motion.”
The Lexus Hoverboard project began 18 months ago through a collaboration with a team of scientists from IFW Dresden and evict GmbH, who specialize in magnetic levitation technology. Following extensive testing with pro skateboarder and hoverboard test rider Ross McGouran in Dresden, Germany, the team was determined to push the hoverboard to its limits and conduct further tests within dynamic surroundings.
“I’ve spent 20 years skateboarding, but without friction, it feels like I’ve had to learn a whole new skill, particularly in the stance and balance in order to ride the hoverboard. It’s a whole new experience,” said pro skateboarder and hoverboard test rider Ross McGouran.
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Lexus Milestones
Lexus celebrated their 30-year anniversary this past July, and we couldn’t escape it.
Lokal Eatery And Bar
Jersey City officially opened up one of the swankiest restaurants on their waterfront with magnificent views of Manhattan.
Four Seasons New York Downtown
Every now and again, we all should consume some time out of our hectic lives to enjoy a stay at one of the most sought-after institutions in lower Manhattan – the Four Seasons New York Downtown [FS NY Downtown].
Meg Donnelly
Meg Donnelly
LPDS
As of late, we caught an opportunity to attend the Lexus Performance Driving School [LPDS] in Monterey, California at the iconic WeatherTech Raceway Laguna Seca.
NICKY JAM
NICKY JAM
ROLLS ROYCE CULLINAN
Recently, 360 MAGAZINE had an opportunity to glide through the five Burroughs of NYC in an all-terrain super-luxury SUV during the Holiday Season.
EBERHARD & CO.
As of late, Swiss watch pioneers, Eberhard & Co., released a limited collection of 250 luxury watches in collaboration with Italian sports car company Alfa Romeo.
9LOKKNINE
A new age lyricist with a flow reminiscent of Cash Money’s original lineup’ – 360 MAGAZINE
LEXUS MILESTONES
Accommodation