In our ORANGE era

Want to be a Taylor Swift Showgirl? Here's how to pull off the colour of the moment

- Carmen Sin

It is the hue of sunset, a juicy tangerine, the iPhone 17 Pro and, thanks to American megastar Taylor Swift's small nation of fans, the colour of the moment.

She dropped her 12th album on Oct 3 in a glittery amber disc in keeping with the official palette of The Life Of A Showgirl.

Explaining the choice of orange on her American football player-fiance Travis Kelce's New Heights podcast in August, the singer said: "It feels like energetically how my life has felt - and this album is about what was going on behind the scenes in my inner life during (The Eras Tour), which was so exuberant, electric and vibrant."

Reviews of the album have been mixed, but Swift, pop music's unstoppable force, sold a record-breaking four million copies in the album's first week.

The accompanying film predictably topped the US box office during its limited three-day run and interest in high-wattage orange is on a crest.

But when it comes to a colour so tricky, even the profound devotion of Swifties - how Swift fans refer to themselves - can be tested.

Ms Choi In, a South Korean colour consultant at beauty salon Kolorist in Orchard Road, says 99 per cent of her colour-analysis clients try to avoid the carrot shade. Its strong impression tends to overwhelm an Asian face and, even in pastel form, is more saturated than other colours.

The difficulty is hardcoded. Orange is a blend of the powerful base colours red and yellow, she says.

Warm-toned people - those whose complexion have a subtle yellow or golden undertone-carry it off better than the cool-toned, or bluish and pinkish undertone, group.