The Board's AI Agenda

An Indian music company, listed and with annual sales of ₹310 crore and a modest market capitalization of ₹8,110 crore, has flagged artificial intelligence (AI) disruption as the most significant risk to its business.

- AMIT TANDON

An Indian music company, listed and with annual sales of ₹310 crore and a modest market capitalization of ₹8,110 crore, has flagged artificial intelligence (AI) disruption as the most significant risk to its business. In its disclosure, the company noted: "AI is transforming music production and significantly raising concerns about job displacement and income reduction. (On the one hand AI-generated music) opens new avenues for creativity and democratizes music production, while on the other, it brings forth challenges related to copyright, royalties, and the value of human-created recorded music."

When a business that relies heavily on artistic talent cites AI as a disruptive force, it signals more than just an industry-specific concern. It highlights a broader reality, namely that AI has the potential to profoundly reshape key aspects of business, the economy, and society itself. The implications extend beyond music, and serve as a timely reminder for all companies to prepare for the structural changes that AI will usher in.