Election, severe heatwave hit tourism in Kerala
The Morning Standard|April 18, 2024
THE extreme heat situation since February in the state has come as a heavy blow to the tourism industry, which has been heavily reliant on domestic tourists since the easing of the pandemic.
Election, severe heatwave hit tourism in Kerala

According to stakeholders, compared with previous years, the industry has witnessed a significant dip in bookings since mid-March, which suggests a considerable drop in domestic tourists visiting the state.

In the past years, vacationers from all over the country thronged Kerala for its idyllic climate and natural beauty, but extreme temperatures and constant yellow alerts are forcing vacationers to pick other cooler destinations like Kashmir. As per industry insiders, there has been a 30-40% drop in domestic tourists at all major tourist destinations in Kerala, including Munnar. In 2023, around 2.18 crore domestic tourists visited Kerala, which was 15.92% more compared with 2022.

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