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Football moves the goalposts Universities in cities with top clubs pull in more students
The Guardian
|September 14, 2024
There are many things to consider when choosing a university: where has the best course, what is the campus like, who are the lecturers? And also, perhaps, how did the local football team get on last season?
According to research, students can be influenced in their choice of university in England by the performance of Premier League football clubs linked to the university's town or city.
A study led by the University of Stirling suggests that institutions with successful teams may be more attractive for prospective students but universities whose local teams struggle can experience a drop in application numbers.
Amid dire warnings of the deepening financial crisis facing universities with warnings that tuition fees in England need to rise to £12,500 a year for them to break even - vice-chancellors should think about donning their local team's scarf and hoping they avoid the drop.
Diese Geschichte stammt aus der September 14, 2024-Ausgabe von The Guardian.
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