Central launches festival of Italian brands in Thailand

Central Department Store, an arm of SET-listed Central Retail, is collaborating with the Italian Embassy and Italian Trade Agency (ITA) to launch “Central Dolce Italia’, an event showcasing Italian brands in Thailand.

- KUAKUL MORNKUM

The event features 72 curated brands, showcasing products in fashion, apparel, footwear, bags, accessories, cosmetics, fragrances, and exclusive home décor.

Paola Guida, Italian trade commissioner at the ITA Bangkok office, said the agency is committed to enhancing awareness among Thai consumers of the quality, creativity, and unique identity of Italian products.

This year’s collaboration reflects ITA’s dedication to promoting Italian goods in Thailand, she said.