![Viewership War](https://cdn.magzter.com/Business Today/1682579642/articles/-vIHcl3A31682582225415/VIEWERSHIP-WAR.jpg)
THE INDIAN PREMIER League is arguably one of the most watched and profitable sporting events in the world. As the cricket tournament scales new heights with each season, the competition among broadcasters-digital and traditional-to grab eyeballs is becoming fiercer.
In the first few weeks of play, Tata IPL 2023-currently being telecast and streamed by media networks Star Sports (Disney Star) and Reliance-promoted JioCinema-has already smashed many viewership records, claim both the platforms. According to data from Broadcast Audience Research Council (BARC), official TV broadcaster Disney Star has garnered 369 million viewers, the highest in IPL history. The number was 307 million viewers for the first 10 days, which is 23 per cent more than the previous edition, the network says.
Diese Geschichte stammt aus der May 14, 2023-Ausgabe von Business Today India.
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Diese Geschichte stammt aus der May 14, 2023-Ausgabe von Business Today India.
Starten Sie Ihre 7-tägige kostenlose Testversion von Magzter GOLD, um auf Tausende kuratierte Premium-Storys sowie über 8.000 Zeitschriften und Zeitungen zuzugreifen.
Bereits Abonnent? Anmelden
![DE-RISKING THE BOOKS](https://reseuro.magzter.com/100x125/articles/161/1725442/jESmNTPWP1717765655679/DERISKING-THE-BOOKS.jpg)
DE-RISKING THE BOOKS
INDIAN BANKS ARE BEGINNING TO TAKE BABY STEPS TOWARDS ADDRESSING CLIMATE-RELATED FINANCIAL RISKS IN THEIR BOOKS. BUT THEY MUST PUT THEIR FOOT ON THE PEDAL AND ENHANCE PREPAREDNESS
![PAYING FOR CHANGE](https://reseuro.magzter.com/100x125/articles/161/1725442/oAPvDB_t71717765380982/PAYING-FOR-CHANGE.jpg)
PAYING FOR CHANGE
WITH EXTREME WEATHER INCREASINGLY PUTTING THE COUNTRY AND ITS ECONOMY AT RISK, INDIA SHOULD EXPLORE CLIMATE FINANCE PATHWAYS TO FUND ITS NET-ZERO JOURNEY TOWARDS A GREENER FUTURE
![BEYOND THE BLIP](https://reseuro.magzter.com/100x125/articles/161/1725442/tzIsAwjfd1717764881447/BEYOND-THE-BLIP.jpg)
BEYOND THE BLIP
ESG HAS BEEN UNDER SCRUTINY GLOBALLY AMID ALLEGATIONS OF GREENWASHING AND RECORD REDEMPTIONS FROM ESG FUNDS. BUT THAT MAY JUST BE ONE SIDE OF THE STORY, SINCE SUSTAINABLE PRACTICES HAVE BECOME CORE COMPONENTS OF COMPANIES' STRATEGIES
![BANDHAN AT A CROSSROADS](https://reseuro.magzter.com/100x125/articles/161/1725442/rs8PWsWlw1717761427398/BANDHAN-AT-A-CROSSROADS.jpg)
BANDHAN AT A CROSSROADS
THE BELEAGUERED LENDER, LED BY CHANDRA SHEKHAR GHOSH, HAS FACED A HOST OF CHALLENGES IN RECENT TIMES. IT HAS READIED A BLUEPRINT TO DEAL WITH THEM. BUT WILL IT SUCCEED WITHOUT GHOSH AT THE HELM?
![RESULT AND REPERCUSSIONS](https://reseuro.magzter.com/100x125/articles/161/1725442/kUbxBouy21717761103172/RESULT-AND-REPERCUSSIONS.jpg)
RESULT AND REPERCUSSIONS
After the verdict, the Street has turned cautious with analysts expecting the new government to reassess some of its policy priorities
![D-STREET ANGELS](https://reseuro.magzter.com/100x125/articles/161/1725442/cELHT8wm_1717759457537/DSTREET-ANGELS.jpg)
D-STREET ANGELS
FACED WITH A DEARTH OF PURE-PLAY THEMES IN THE SECONDARY MARKETS, SEASONED INVESTORS LIKE VIJAY KEDIA, MUKUL MAHAVIR AGRAWAL, AND THE JHUNJHUNWALAS HAVE TRAINED THEIR SIGHTS ON THE START-UP
![A Man of Multitudes](https://reseuro.magzter.com/100x125/articles/161/1725442/O-5AS37q81717767719958/A-MAN-OF-MULTITUDES.jpg)
A Man of Multitudes
IN A NEW BOOK, CAPTAINS OF INDIA INC. AND OTHERS PAY TRIBUTE TO RAHUL BAJAJ, THE TITAN OF INDIAN INDUSTRY
![HOUSE OF THE RISING SUN](https://reseuro.magzter.com/100x125/articles/161/1725442/BFI5VM4lG1717767254941/HOUSE-OF-THE-RISING-SUN.jpg)
HOUSE OF THE RISING SUN
WITH THE GOVERNMENT OFFERING SUBSIDIES UNDER THE PM SURYA GHAR MUFT BIJLI YOJANA, MANY HOUSEHOLDS HAVE TAKEN A SHINE TO SOLAR ROOFTOP PANELS. BUT HOW MUCH DO THEY COST?
![FROM GREY TO GREEN](https://reseuro.magzter.com/100x125/articles/161/1725442/Js4WF2MIA1717766932516/FROM-GREY-TO-GREEN.jpg)
FROM GREY TO GREEN
WITH THE CLIMATE CRISIS BECOMING MORE ACUTE, GREEN HYDROGEN COULD BE AN IMPORTANT SOLUTION
![ECO CHAMBER](https://reseuro.magzter.com/100x125/articles/161/1725442/yjblZGQUF1717766583387/ECO-CHAMBER.jpg)
ECO CHAMBER
DATA CENTRES ARE A VERY VITAL PART OF THE DIGITAL TRANSFORMATION THAT IS UNDERWAY, BUT THERE'S A PROBLEM: THEY CONSUME TOO MUCH ENERGY. AS DEMAND FOR SUCH CENTRES INCREASES IN INDIA, IT HAS NO OPTION BUT TO EMBRACE GREEN SOLUTIONS