Rajamouli's Rs 550 Cr Extravaganza
India Today|December 27, 2021
The Bahubali director is ready with his next epic extravaganza—a Rs 550 crore spectacle set in the backdrop of the freedom struggle
Suhani Singh
Rajamouli's Rs 550 Cr Extravaganza

S.S. Rajamouli’s Life is a case of two halves—BB (Before Bahubali) and AB (After Bahubali). Before the release of Bahubali: The Conclusion, the most successful film in the history of Indian cinema, he could take a casual stroll in KBR (Kasu Brahmanandha Reddy) park in Hyderabad. No longer. Earlier, he could think of making a small Telugu film that would cater to audiences in Telangana and Andhra Pradesh; now it’s expected that he will make a pan-India film dubbed in multiple languages. Before Bahubali, Hindi film producers didn’t think twice about releasing a film on the same date as his. Now they know it’s foolhardy to take on a Rajamouli spectacle at the box office.

Rajamouli is aware of the changed circumstances but is unfazed. At the Annapurna Studios annexe, Seven Acres, in Hyderabad, where last-minute work is under way on his upcoming film, RRR (Rise, Roar, Revolt), the atmosphere is relaxed, even homely. The director’s German Shepherd, Siddha, lazes on a mattress; son Karthikeya, the film’s line producer, and sister-in-law, M.M. Srivalli, the post-production line producer, ensure things run smoothly.

There are no signs of any nerves given that the film has a budget of Rs 550 crore. Three years after he began work, Rajamouli’s 12th feature arrives in cinemas on January 7, 2022.

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