What's Up, Whatsapp?
SME Magazine Singapore|February 2020
Let’s say that you are at work. You are sitting at your desk, minding your own business when suddenly, you realise that you’ve forgotten to chuck you laundry into the washing machine.
What's Up, Whatsapp?

But then, you also remember that you have family members at home today. What is would be your immediate reaction? You would most likely pick up your phone and leave them a message; asking if they could make up for your mistake.

In today’s interconnected world, almost every single person has a mobile phone. With the proliferation of smartphones, everyone essentially has a miniature computer in the palm of their hands that can be taken anywhere you need to go. And with the rise of smartphones, also came the rise of instant messaging.

With how common smartphones and internet access have become, it was only a matter of time before instant messaging took offas well. Phone calls are an incredible convenience, yes. However, sometimes we want to communicate a message to someone without the immediate urgency for a reply. As such, it is much more appropriate to just drop a text message via an instant messaging app.

Today, there are dozens of instant messaging tools available for our use. Each one is a little different; tailored for a certain demographic or location. Regardless, they all offer a level of convenience that is unprecedented.

Among all the instant messaging apps on the market, there is undoubtedly one that first comes to mind. That application is most likely WhatsApp. When one even mentions a phone message, the green and white logo of WhatsApp instantly comes to mind. Its convenience, ease of use, and availability has made it the go-to application for instant messaging and has even replaced actual phone calls to some extent.

In this edition of SME, we will be diving into the story of how WhatsApp came to be, and the amazing journey its co-founder, Jan Koum, made to get here.

LIVING IT ROUGH

Diese Geschichte stammt aus der February 2020-Ausgabe von SME Magazine Singapore.

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Diese Geschichte stammt aus der February 2020-Ausgabe von SME Magazine Singapore.

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