The Art of Jewellery - July 2021
The Art of Jewellery - July 2021
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Industry demands rollback of HUID
The jewellery industry is upset with the government’s new hallmarking rules, despite being introduced after several postponements and many rounds of dialogues with industry stakeholders. Although jewellery industry has welcomed the move but they are against HUID.
In a thought provoking interview with Somasundaram PR, Regional CEO, World Gold Council (WGC) we bring you insights on the upcoming generic marketing campaign on Gold Jewellery which will be launched on all channels, tv, print, digital. It will be on OTT platforms. It will also have a lot of influences talking about their experiences with gold. It is a multifaceted campaign and it will target various relationships in modern lives. It is not just about a couple. It’s about a brother- sister, it’s about father- daughter, so it’s got various dimensions to it which makes our life very rich around it.
The Art of Jewellery Magazine Description:
Verlag: AOJ Media Pvt. Ltd.
Kategorie: Fashion
Sprache: English
Häufigkeit: Monthly
The Art of Jewellery is India's No. 1 business magazine on the jewellery trade and industry. A one-stop source of cutting-edge information for the Gems and Jewellery sector, it is reputed for its focused content, high editorial standards, creative design, rich imagery and state-of-the-art printing.
Now in 14th year of publishing, it has won many awards and rich accolades for its contribution to the jewellery industry and trade. It is widely recognized by readers, advertisers, and the jewellery community as a premier magazine in the industry. It reaches quality jewellery retailers in India and overseas and has an extended reach during exhibitions and trade fairs.
The Art of Jewellery has a tremendous web and digital presence and is a pioneer in providing daily news updates on national and international happenings. AOJ Daily – E news capsule reaches more than 80,000 industry players on daily basis.
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