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Changing The Games Image Credit: Verve
Changing The Games Image Credit: Verve

Changing The Games

Designer duo Aditi Agrawal and Anjali Menon’s studio, Gudgudee, develops recreational areas and products to help make our metros more child-friendly, one playground at a time, learns Huzan Tata.

Huzan Tata

Although India is on the path towards modernising its infrastructure and lifestyle amenities, open spaces and gardens, particularly for kids, to enjoy the outdoors are still few and far between. Now, two NID-graduates are out to change the landscape of play. Aditi Agrawal and Anjali Menon, who started their company, Gudgudee, in 2014, are redefining spaces with fun products — like life-sized drums and macaron-shaped swings — that are a step forward in the world of playground design and suitable for children of varied age groups, needs and skills. On behalf of the duo, Menon talks to Verve about their endeavour...

What was the impetus behind starting Gudgudee and focussing on a niche market in India?

When we were students at the National Institute of Design (NID), Ahmedabad, we visited the Blind People’s Association (BPA) as a part of our research. The BPA doesn’t just cater to the visually challenged, it also offers training and school systems to all kinds of special-needs children. We realised that they participated in many learning and fun activities in the classroom, but they never stepped outdoors to play. This came as a shock to us. We discovered two reasons for this: the social stigma attached to disability, and the fact that the existing play equipment was unsuitable for these kids. So under the guidance of our mentor, Praveen Nahar, we decided to design a space within the BPA’s campus, wh


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