At a point in our adolescence, as the company began expanding and evolving into the multidisciplinary and multi-locational entity it is today, we began to suffer from a crisis of identity and focus. It was thus felt that a set of common guiding principles was becoming necessary to achieve alignment and provide focus to the increasingly diverse group. Thus, a core philosophy evolved with two parts: an over-arching core purpose and a set of core values to guide this purpose.
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