BSH Household Appliances Manufacturing Pvt Ltd.
BSH Household Appliances Manufacturing Pvt Ltd is the largest manufacturer of home appliances in Europe and is ranked number 2 in the sector worldwide. The group stemmed from a joint venture set up in 1967 between Robert Bosch GmbH (Stuttgart) and Siemens AG (Munich). Today, BSH operates in about 42 factories across 13 countries in Europe, the USA, Latin America and Asia. Together with a global network of sales and customer service firms, the BSH family is today made up of about 50 companies in 46 countries. Since its foray in the Indian market, BSH Home Appliances have mapped separate target audience for both its brands – Bosch (mass premium) and Siemens (high end and luxury).
With a portfolio of 14 brands, BSH covers a wide range of consumer needs. Alongside the global brands Bosch, Siemens, Gaggenau and Neff, the portfolio comprises the local brands including Thermador, Balay, Coldex, Constructa, Pitsos, Profilo, Ufesa and Zelmer, and the label brands Junker and Viva.
This story is from the September 2017 edition of Architecture + Design.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the September 2017 edition of Architecture + Design.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 8,500+ magazines and newspapers.
Already a subscriber? Sign In
TEJAL PATNI
Engaging in a free-wheeling chat about the not-so-bizarre world of his rather well-paved journey, Patni gives us a peek into his creative mind and the diverse influences that have shaped his artistic vision, right after the resounding success of his debut show, Vichitra
NOT A RAT RACE
Driven by a passion for innovation and a deep-seated curiosity for the potential of computational tools in architectural design, Sushant has embarked on a journey to integrate technology seamlessly into his practice
WHISPERS OF DESIGN
Imagined by Sara Shah and Nilay Shah of Magic Houz, this 2,500 sq ft holiday home is a treat for the design-hungry souls
A SYNERGY OF DESIGN ARTISTRY & ARCHITECTURAL SCALE
Centrally located in India's technology hub, this hotel's design concept reflects nature and geometry as a homage to the city of Bengaluru
IN GOD'S OWN COUNTRY
Meera Pyarelal's Temple Town is a design haven for the connoisseurs of refined luxury
REDEFINING OUTDOOR LIVING
Nestled in a lush coconut grove with bohemian interiors, the luxury furniture showroom of Bengaluru-based Outdoor Connections exudes a laid-back resort vibe
A REBELLION AGAINST URBAN DISCOMFORTS
Crafted by Snehal and Bhadri Suthar of Grid Architects, Vanessa Villa in Aluha, Gujarat, emerges as a private Biophilic retreat, akin to a surrealist dream-seamlessly melding light, air, and greenery to demonstrate architectural excellence and ecological harmony
WHERE ART MEETS FINE FOOD
Three new culinary destinations by Beyond Designs at the National Gallery of Modern Art in Delhi celebrate art, architecture and design styles from around the world
JASON WADHWANI
For Jason Wadhwani, bespoke luxury is synonymous with personalised experiences that transcend conventional boundaries.
PRIYANK MEHTA
Indulging in the essence of bespoke luxury, Priyank Mehta, the visionary force behind Attitudes, savours every creation like a connoisseur relishing a complex blend of rare spices, rich chocolates, and delicate floral notes.