'Just Dial' For Profit
Dalal Street Investment Journal|April 04, 2019

Just Dial is India’s no.1 local search engine that provides several searchrelated services to its users via multiple platforms such as website, mobile applications, over telephone and text.

'Just Dial' For Profit

Just Dial is India’s no.1 local search engine that provides several search related services to its users via multiple platforms such as website, mobile applications, over telephone and text. Just Dial’s services help in bridging the gap between users and businesses by helping them find relevant products and service providers effortlessly. The company also helps businesses listed on its database to market their offerings. The company’s operator-assisted hotline number is accessible across India 24 hours a day, 7 days a week with multilingual support. The company has a database of approximately 25 million listings. The company has over 134 million quarterly unique users across the web, mobile, app and voice platforms. Just Dial users have contributed over 90 million reviews and ratings for various listings till date. The company offers businesses the option to list their business on Just Dial’s database for free. The company had almost 4,85,000 campaigns.

Just Dial started operations in 1996 offering local search services under the ‘Just Dial’ brand. Just Dial has also initiated ‘Search Plus’ services with the aim of making several day-to-day services convenient and accessible to users through a single app. This has enabled Just Dial to transition from being purely a provider of local search and related information to being an enabler of such transactions. The company has also recently launched an end-to-end business management solution for SMEs called ‘JD Omni’ through which it wants to help thousands of SMEs have an online presence through their platforms, while also helping them run their businesses efficiently.

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This story is from the April 04, 2019 edition of Dalal Street Investment Journal.

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