E-Waste Management- Turning Trash Into Treasure
Entrepreneur magazine|July 2016

Are you still throwing out those empty cans from last night’s party? If yes, then wait a minute! Did you know that recycling one ‘aluminium can’ saves enough energy to run a TV for three hours? It’s the same with all the paper and packaging material you throw away. Recycling one ton of paper can save 17 trees! Not only this, recycling comes with a price but here you will be the one who’s earning. Entrepreneur explores start-ups that are bringing social change by catering this space.

Samiksha Jain
E-Waste Management- Turning Trash Into Treasure

Turn trash into Cash

The ever evolving startup space coupled with technological innovation has led to the creation of various business models and ventures that are truly unique and are harbingers of social change.

One such unique start-up is POM POM, a web-based recycling platform that helps you to dispose recyclable waste in a responsible manner at your doorstep, while paying you the best possible price for the same.

Founded by Deepak Sethi and Kishor K Thakur, POM POM has started its operations in South Delhi and will be addressing the disposal needs of more than 1,000,000 individuals producing large quantities of recyclable waste every day.

The best part about this startup is that it is all done via a quick call, message or putting in a request via the mobile app.

“We believe that if we incentivize people to segregate at source this problem could be solved to a great extent,” says Deepak Sethi, Co-founder and CEO, Pom Pom Recycling Pvt Ltd.

Re-cycle Your Trash

Founded in April 2014, this Mumbai-based startup longs to ‘create profitable venture through environment sustainability’. The Up cycle Project endeavors to create beautiful quirky lifestyle, home decor, and gifting products by using what one might call “trash”. They primarily use old Vinyl records and carve it out into posters, key chains, key holders and what not.

“We also curate and create easy DIY ideas that can be made at home by both adults and children with everyday waste found in their own lives,” says Amishi Shah Parasrampuria, CEO & Founder, The Up cycle Project.

This story is from the July 2016 edition of Entrepreneur magazine.

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This story is from the July 2016 edition of Entrepreneur magazine.

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