Whatever the season, and that includes winter, ice-cream has always been a perennial favourite, irrespective of age groups too. And now, what is amazing is the variety of ice-cream available and that too of different national and international brands. Playing a key role in the ice-cream industry is liquid nitrogen and Beny Sachdeva explores the business opportunity that lies therein
Ice-cream as an industry is growing at a galloping rate in India with almost 22% CAGR growth on an annual basis. This is predominantly due to changes in Indian eating habits. Compared to conventional ice-creams where preservatives were used for the making of ice-cream, now it is liquid nitrogen that is a major contributor, helping do away with the problem of crystal formation. Freshly made ice-creams is the next hot business opportunity and will constitute about 5% of the market share in the coming years, which means liquid nitrogen ice-cream parlour is estimated to be a Rs 2,250 crore industry across India of the existing Rs 45,000 crore industry it is as a whole.
CREAMY FRANCHISE OPPORTUNITY
This story is from the January 2018 edition of The Franchising World.
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This story is from the January 2018 edition of The Franchising World.
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